Global Alfalfa
Market Report
2024
The Global Alfalfa market will be USD 24512.2 million in 2023 and expand at a compound annual growth rate (CAGR) of 6.5% from 2023 to 2030.
The base year for the calculation is 2023 and 2019 to 2023 will be historical period. The year 2024 will be estimated one while the forecasted data will be from year 2025 to 2031. When we deliver the report that time we updated report data till the purchase date.
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According to Cognitive Market Research, The Worldwide Alfalfa market will be USD 24512.2 million in 2023 and expand at a compound annual growth rate (CAGR) of 6.5% from 2023 to 2030.
Base Year | 2023 |
Historical Data Time Period | 2019-2023 |
Forecast Period | 2024-2031 |
Global Alfalfa Market Sales Revenue 2023 | $ 24512.2 Million |
Global Alfalfa Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 6.5% |
North America Alfalfa Market Sales Revenue 2023 | $ 9804.88 Million |
North America Alfalfa Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 4.7% |
Europe Alfalfa Market Sales Revenue 2023 | $ 7353.66 Million |
Asia Pacific Alfalfa Market Sales Revenue 2023 | $ 5637.81 Million |
Asia Pacific Alfalfa Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 8.5% |
South America Alfalfa Market Sales Revenue 2023 | $ 24.31 Million |
South America Alfalfa Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 6.6% |
Middle East and Africa Alfalfa Market Sales Revenue 2023 | $ 9.72 Million |
Market Split by Type |
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Market Split by Application |
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Market Split by Sales Channel |
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List of Competitors |
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Regional Analysis |
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Country Analysis |
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Key Qualitative Information Covered |
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Due to the growth in investment in large-scale dairy operations throughout the projection period, there will likely be a long-term increase in demand for lucerne from commercial dairy operators. The main variables affecting the lucerne market are the growing need for high-quality hay for livestock and cow populations, lucerne pricing, and changes in the cost of alternative feed and forage.
Because of its significance for crude protein content, lucerne has become essential for animal and poultry feed in recent years. Throughout the projected period, the lucerne hay market may continue to be driven by animal feed dependence on lucerne. Alfalfa is renowned for its increased yield, heat, cold, and drought resistance.
For instance, Green Praire, a well-known market participant, launched a new green curd product in January 2022. This new offering, an air-dried hay item, is anticipated to increase sales in the upcoming years.
(Source: www.fao.org/3/i3253e/i3253e.pdf)
One important reason for the expansion of the worldwide lucerne market is livestock. The developing world is expected to produce 66% (247 million metric tonnes) more meat and 55% (484 million metric tonnes) more milk than the developed world. There is pressure on the livestock industry to supply the growing demand for premium animal protein. The Chinese dairy industry's shifting production methods are the primary source of the country's sharp rise in lucerne consumption. This is because more and more cows are being grown by contemporary dairy producers, who favor utilizing commercial feeds and imported hay.
For instance, the Food and Agriculture Organisation (FAO) estimates that there were around 66.2 million milk cows in the nation in 2021—a 9.2% rise from 2018. Throughout the projection period, it is anticipated that the demand for lucerne will rise due to the ongoing growth in the number of cattle between 2018 and 2021 and the growing need for high-quality animal feed.
(Source: www.fao.org/markets-and-trade/publications/detail/en/c/1437815/)
The industry for cow feed is expanding quickly as more milk producers switch from conventional feed to well-balanced compound feed. Owners of animals have come to understand the concrete advantages of an increased feed supply that is nutrient-rich. With the largest cattle population, Asia-Pacific leads the livestock sector. Since livestock production is the most important component of agricultural development, livestock output in the Asia Pacific area has been rising quicker than almost any other agricultural sub-sector. The enormous expansion of the pig, cattle, and poultry sectors has primarily caused this rise. Roughly 40% of all agricultural production is sold globally as livestock products.
For instance, the heifers have been fed an almost 80% forage-based lucerne diet and a roughly 20% DDGS supplement diet, according to the Sustainable Agriculture Research and Education Project. As a result, the market for lucerne is expected to rise over the projected period due to the rising demand for the crop.
(Source: www.ncbi.nlm.nih.gov/pmc/articles/PMC8234496/)
Furthermore, it is anticipated that rising living standards and population expansion will lead to a rise in animal product consumption, accelerating the product's acceptance. Consequently, the growing demand for livestock products would increase the need to raise a sufficient number of animals, which would need the production of wholesome feed.
The expansion of the lucerne sector depends on several factors, including animal requirements and feed availability, even though increasing feed production and efficiency is still a top priority. Quality matters since animal feed represents the largest portion of production costs for dairy, cattle, sheep, goats, pigs, and poultry. Furthermore, a significant component of the livestock industry is cow feeding. Thus, the market's ability to develop is constrained by the spike popularity of livestock products and the difficulties associated with the supply of feed commodities.
The COVID-19 epidemic has had an unparalleled and profound effect on the world, negatively affecting the market for lucerne in every area. The coronavirus pandemic has had a major effect on supplies even if demand for livestock feed has been relatively stable in 2020. Several nations have put in place laws impacting individuals, businesses, factories, industries, and consumers to stop spreading the disease. Researchers predict a decrease in animal feed usage of soybean, maize, and wheat. The existing rules and regulations must completely address the imbalance between demand and supply for forages.
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Market participants are also undertaking various organic or inorganic strategic approaches to strengthen and expand their Worldwide footprint, with significant market developments including new Material portfolios, contractual deals, mergers and acquisitions, capital expenditure, higher investments, and strategic alliances with other organizations. Businesses are also coming up with marketing strategies such as digital marketing, social media influencing, and content marketing to increase their scope of profit earnings. Because of automation and technological advancement, businesses compete fiercely to deliver innovative products.
(Source: www.worldagexpo.com/2023-world-ag-expo-top-10-new-product-winners-announced/)
Top Companies Market Share in Alfalfa Industry: (In no particular order of Rank)
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According to Cognitive Market Research, North America dominated the market in 2023. It accounted for around 40% of the worldwide revenue, driven by an increasing need for dairy and animal-based goods, reduced land available for animal grazing, and the rise in high-yielding and bred cattle feed requirements. The United States dominates the lucerne market in North America. The United States is making significant efforts to grow and support its cattle sector. The U.S. government unveiled USMCA. Additionally, U.S. meat, dairy, and egg exports to Canada would have greater market access thanks to the USMCA. Exporting their goods internationally will benefit American farmers while boosting the purchase of yolks, meat, and dairy goods in Canada.
APAC is the fastest-growing category due to the region's increasing need for forages, which has increased recently due to the growth of the dairy sector. Major economies such as China and Japan are seeing a steady increase in demand for lucerne hay. The growing consumer demand for dairy and meat in the area has boosted the animal agricultural industry. The growing lucerne industry has been made possible by the expansion of livestock production due to consumer lifestyle changes and the increased meat intake due to its nutritious value. Thus, the demand from the livestock industry and government efforts are driving the expansion of the Asia-Pacific market.
The current report Scope analyzes Alfalfa Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com
The above graph is for illustrative purposes only.
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According to Cognitive Market Research, the Worldwide Alfalfa market size was estimated at USD 24512.2 Million, out of which North America held the major market of more than 40% of the worldwide revenue with a market size of USD 9804.88 million in 2023 and will grow at a compound annual growth rate (CAGR) of 4.7% from 2023 to 2030 is being driven by an increasing need for dairy and animal-based goods, the reduction of land available for animal grazing, and the rise in high-yielding and bred cattle's feed requirements. According to Cognitive Market Research, hay bales Alfalfas held the major market share over the forecast period due to their rise is ascribed to the reality that they offer a more raw and natural kind of feed, which is advantageous for the mental and physical health of some animals, like cows and horses. In contrast to other varieties, the hay has an extended lifespan and does not deteriorate when exposed to dampness. In conclusion, the North American Alfalfa market thrives due to an increasing need for dairy and animal-based goods, reduced land available for animal grazing, and the rise in high-yielding and bred cattle's feed requirements.
According to Cognitive Market Research, with a market value of USD 24512.2 million in 2023 and projected to expand at a compound annual growth rate (CAGR) of 5% from 2023 to 2030, Europe accounted for a share of over 30% of the Worldwide Alfalfa market size of USD 7353.66 million due to the cattle industry constitutes one of the main drivers of agricultural revenue and land usage in the European Union. Member states range greatly in the relative significance of the various agricultural economy subsectors, which are also impacted by biophysical factors and cultural values. Additionally, being the top exporter of several dairy products, the E.U. plays a significant role in the worldwide dairy industry. These elements indicate that there will be plenty of room for market expansion in this area. According to Cognitive Market Research, pellets alfalfa is the fastest-growing category over the forecast period. The growing demand for premium feed for ruminants has positioned the pellets category to lead in sales over the research period. Ground alfalfa hay, rich in protein, essential vitamins, and minerals, is used to make alfalfa pellets. Furthermore, the main purpose of this part is to feed animals such as pigs, cattle, or chickens. In conclusion, the European Alfalfa market thrives because the cattle industry is one of the main drivers of agricultural revenue and land usage in the European Union.
According to Cognitive Market Research, the Worldwide Alfalfa market size was estimated at USD 24512.2 Million, out of which Asia Pacific held the market of more than 23% of the Worldwide revenue with market size of USD 5637.81 million in 2023 and will grow at a compound annual growth rate (CAGR) of 8.5% from 2023 to 2030 due to the region's increasing need for forages has increased recently due to the growth of the dairy sector. Major economies such as China and Japan are seeing a steady increase in demand for lucerne hay. The growing lucerne industry has been made possible by the expansion of livestock production due to consumer lifestyle changes and the increased meat intake due to its nutritious value. According to Cognitive Market Research, Dairy Animal Feed holds a prominent market share due to because there are a lot of cattle animals in every location, and the cattle segment is the market leader. Because there are more horses in Afghanistan, more cattle in Bangladesh, China, India, and Pakistan, and more sheep, goats, and other animals in the Asian region, there is a significant demand for lucerne products as animal feed. As a result, market players have significant possibilities for expansion in this region. In conclusion, the Asia Pacific Alfalfa market shows significant growth due to the region's increasing need for forages, which has recently increased due to the dairy sector's growth. Major economies such as China and Japan are seeing a steady increase in demand for lucerne hay.
According to Cognitive Market Research, the Worldwide Alfalfas market size was estimated at USD 24512.2 Million, out of which the Latin America market has more than 5% of the Worldwide revenue with a market size of USD 24.31 million in 2023 and will grow at a compound annual growth rate (CAGR) of 6.6% from 2023 to 2030 as the need for forages has increased recently due to the growth of the dairy sector. The region is seeing a steady increase in demand for lucerne hay. According to Cognitive Market Research, Poultry is the fastest-growing category over the forecast period. Because meat and other non-vegetarian food products are becoming increasingly popular internationally, other animal categories could see potential growth. In recent years, meat consumption has surged in several nations, including China, Japan, Mexico, the United Arab Emirates, and Brazil. As a result, this element presents encouraging prospects for expanding the global market. In conclusion, the Latin American Alfalfa market exhibits steady growth, as the need for forages has recently increased due to the dairy sector's growth.
According to Cognitive Market Research, the Worldwide Alfalfa market size was estimated at USD 24512.2 Million, out of which the Middle East and Africa held the major market of more than 2% of the Worldwide revenue with a market size of USD 9.72 million in 2023 and demand for lucerne has increased due to its growing use in animal feed in emerging nations of MEA region. Furthermore, the region's market is expanding due to the farmers' increasing needs. According to Cognitive Market Research, E-commerce is the fastest-growing category over the forecast period. Customers are shifting their purchases to online channels due to dramatic lifestyle changes and shopping habits. In conclusion, the MEA (Middle East and Africa) Alfalfa market exhibits growth potential because the demand for lucerne has increased due to its growing use in animal feed in emerging nations of the MEA region.
Global Alfalfa Market Report 2024 Edition talks about crucial market insights with the help of segments and sub-segments analysis. In this section, we reveal an in-depth analysis of the key factors influencing Alfalfa Industry growth. Alfalfa market has been segmented with the help of its Type, Application Sales Channel, and others. Alfalfa market analysis helps to understand key industry segments, and their global, regional, and country-level insights. Furthermore, this analysis also provides information pertaining to segments that are going to be most lucrative in the near future and their expected growth rate and future market opportunities. The report also provides detailed insights into factors responsible for the positive or negative growth of each industry segment.
According to Cognitive Market Research, hay bales Alfalfas held the major market share over the forecast period due to their rise is ascribed to the reality that they offer a more raw and natural kind of feed, which is advantageous for the mental and physical health of some animals, like cows and horses. In contrast to other varieties, the hay has an extended lifespan and does not deteriorate when exposed to dampness.
Pellets are the fastest-growing category over the forecast period. The growing demand for premium feed for ruminants has positioned the pellets category to lead in sales over the research period. Ground alfalfa hay, rich in protein, essential vitamins, and minerals, is used to make alfalfa pellets. Furthermore, the main purpose of this part is to feed animals such as pigs, cattle, or chickens.
The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Alfalfa Industry. Request a Free Sample PDF!
According to Cognitive Market Research, Dairy Animal Feed holds a prominent market share due to because there are a lot of cattle animals in every location, and the cattle segment is the market leader. Because there are more horses in Afghanistan, more cattle in Bangladesh, China, India, and Pakistan, and more sheep, goats, and other animals in the Asian region, there is a significant demand for lucerne products as animal feed. As a result, market players have significant possibilities for expansion in this region.
Poultry is the fastest-growing category over the forecast period. Because meat and other non-vegetarian food products are becoming increasingly popular internationally, other animal categories could see potential growth. In recent years, meat consumption has surged in several nations, including China, Japan, Mexico, the United Arab Emirates, and Brazil. As a result, this element presents encouraging prospects for expanding the global market.
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According to Cognitive Market Research, Retail holds a prominent market share as supermarkets and hypermarkets possess the largest revenue share. Independent retail behemoths like Costco and Walmart are growing their market share and attracting more customers. This channel's sales are mostly driven by customers' desire to view these products in person before purchasing.
According to Cognitive Market Research, E-commerce is the fastest-growing category over the forecast period. Customers are shifting their purchases to online channels due to dramatic lifestyle changes and shopping habits. The market is expanding due to the high levels of simplicity, improved visibility of goods, and at-home delivery alternatives offered by online Sales Channels. Most consumers depend on online merchants to help them navigate the wide range of products available and give them options for returns and exchanges.
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I am a well-organized, conscientious, and professional Research Analyst with two plus years of experience. In my current role, I conduct in-depth secondary research, data mining, competitive analysis, DRO's, PR, and Collateral writing. Whilst I enjoy working as part of a team, researching information, analyzing data, and producing results that help my organization to achieve its commercial and financial objectives.
Nisha Deore is a highly skilled Research Analyst with over three years of experience specializing in the agriculture and food & beverage sectors. Her expertise encompasses secondary research, data mining, competitive analysis, and the development of detailed collateral and PR materials. Known for her meticulous approach, Nisha designs robust research methodologies and delivers actionable insights that support her organization’s commercial and financial objectives.
In her current role, Nisha manages research for both the agriculture and food & beverage categories, leading initiatives to uncover market opportunities and enhance competitive positioning. Her strong analytical skills and ability to provide clear, impactful findings have been crucial to her team’s success. With a deep passion for both sectors and a commitment to continuous professional development, Nisha remains an invaluable asset in the dynamic landscape of market research.
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Disclaimer:
Type | Hay, Pellets, Cubes |
Application | Meat/Dairy Animal Feed, Horse Feed, Poultry, Swine, Aquaculture |
Sales Channel | Direct Sales, E-commerce, Retail |
List of Competitors | Alfalfa Monegros, S&W Seed, Riverina, Mc Cracken Hay, Cubeit Hay, M&C Hay, Standlee Hay, Anderson Hay & Grain, Border Valley, Carli Group, Grupo Osés, Oregon Hay Products |
This chapter will help you gain GLOBAL Market Analysis of Alfalfa. Further deep in this chapter, you will be able to review Global Alfalfa Market Split by various segments and Geographical Split.
Chapter 1 Global Market Analysis
Global Market has been segmented on the basis 5 major regions such as North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
You can purchase only the Executive Summary of Global Market (2019 vs 2024 vs 2031)
Global Market Dynamics, Trends, Drivers, Restraints, Opportunities, Only Pointers will be deliverable
Chapter 2 North America Market Analysis
Chapter 3 Europe Market Analysis
Chapter 4 Asia Pacific Market Analysis
Chapter 5 South America Market Analysis
Chapter 6 Middle East and Africa Market Analysis
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Chapter 7 Top 10 Countries Analysis (Only Available with Corporate User License)
Competitor's Market Share and Revenue (Subject to Data Availability for Private Players)
Chapter 8 Competitor Analysis (Subject to Data Availability (Private Players))
(Subject to Data Availability (Private Players))
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Chapter 9 Qualitative Analysis (Subject to Data Availability)
Segmentation Type Analysis 2019 -2031, will provide market size split by Type. This Information is provided at Global Level, Regional Level and Top Countries Level The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 10 Market Split by Type Analysis 2019 -2031
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Chapter 11 Market Split by Application Analysis 2019 -2031
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Chapter 12 Market Split by Sales Channel Analysis 2019 -2031
This chapter helps you understand the Key Takeaways and Analyst Point of View of the global Alfalfa market
Chapter 13 Research Findings
Here the analyst will summarize the content of entire report and will share his view point on the current industry scenario and how the market is expected to perform in the near future. The points shared by the analyst are based on his/her detailed in-depth understanding of the market during the course of this report study. You will be provided exclusive rights to interact with the concerned analyst for unlimited time pre purchase as well as post purchase of the report.
Why Hay have a significant impact on Alfalfa market? |
What are the key factors affecting the Hay and Pellets of Alfalfa Market? |
What is the CAGR/Growth Rate of Meat/Dairy Animal Feed during the forecast period? |
By type, which segment accounted for largest share of the global Alfalfa Market? |
Which region is expected to dominate the global Alfalfa Market within the forecast period? |
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