Deodorant Wipes Market Report 2024 (Global Edition)

Global Deodorant Wipes Market Report 2024 Market Size Split by Product Outlook: (Wet Wipes, Dry Wipes), by Fragrance Outlook: (Citrus, Coconut, Floral, Lavender, Others), by Application Outlook: (Dryn...

Deodorant Wipes Market Report Description

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Deodorant Wipes Market Insights Video

Competitive Landscape of the Deodorant wipes Market

In the Deodorant wipes market's competitive landscape, numerous key competitors are driving innovation and growth. These launches reflect the industry's response to the growing consumer preference for portable and effective hygiene products, emphasizing natural ingredients, sustainability, and comprehensive body care.

In 2024, Lume expanded its product line to include deodorant wipes suitable for the entire body. These wipes are formulated to be gentle on sensitive skin areas and are free from baking soda and aluminium, appealing to health-conscious consumers. (Source: https://lumedeodorant.com/wipes?srsltid=AfmBOoqVP2VDq6iKKyM6MYFlOOClyoas4FKfUgVPbXOJ4nMdMEIDd7HR) In 2024, Duradry Antiperspirant Wipes: Duradry introduced clinical-strength antiperspirant wipes designed to provide long-lasting sweat protection. These unscented wipes are convenient for on-the-go use and are formulated to reduce perspiration effectively. (Source: https://duradry.com/products/duradry-antiperspirant-wipes?srsltid=AfmBOoppglqi67N-aSjRj7-K9mxQqIIaQmU0KfAoRZwHM13aqUubnqMk) In 2024, Fomin Soap launched deodorant wipes made from 100% natural antibacterial ingredients. These wipes aim to keep users odour-free and protected, emphasizing natural and eco-friendly components. (Source: https://fominsoap.com/products/deodorant-wipes?srsltid=AfmBOopXbgoUOz76KtjY3EEkpi06gSCp5hD171evtwFBDBd18RGpi6AQ)

Top Companies Market Share in Deodorant Wipes Industry: (In no particular order of Rank)

• Patterson Dental Supply
• Dispotech
• Infection Control Products
• Henry Schein Dental
• American Dental Accessories Inc.
• Avtec Dental
• ASA DENTAL
• Zyris
• Vista Dental Products
• Aseptico
• Medicom
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• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Deodorant wipes Market

Which Region Dominates the Deodorant wipes Market in 2024?

According to Cognitive Market Research, North America currently dominates the deodorant wipes market, and the region is expected to have significant growth during the projected period. This is due to the high hygiene awareness and a preference for convenience-oriented products. Urbanization and the active lifestyles of consumers, including gym-goers and frequent travellers, bolster demand. The presence of established personal care brands and increased adoption of natural, eco-friendly wipes also contribute to market growth.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR). Consumers increasingly prioritize convenience, with deodorant wipes gaining popularity among busy professionals. Rising hygiene awareness in countries like India and China, coupled with affordable product availability, accelerates growth.

The current report Scope analyzes Deodorant Wipes Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Deodorant Wipes

<P>According to Cognitive Market Research, the global deodorant wipes market size was estimated at USD 58154.2 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 23261.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 1.2% from 2024 to 2031.</P> <ul><li>According to Cognitive Market Research, the US had a major share in the deodorant wipes market with a market size of USD 18353.47 million in 2024 and is projected to grow at a CAGR of 1.0% during the forecast period. High consumer demand for convenient personal hygiene products due to busy lifestyles.</li> <li>The Canada deodorant wipes market had a market share of USD 2791.40 million in 2024 and is projected to grow at a CAGR of 2.0% during the forecast period. Growing awareness of personal hygiene and preference for portable solutions.</li> <li>The Mexico deodorant wipes market is projected to witness growth at a CAGR of 1.7% during the forecast period, with a market size of USD 2116.81 million in 2024.</li></ul>

Europe Deodorant Wipes

<p>According to Cognitive Market Research, the global Deodorant wipes market size was estimated at USD 58154.2 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 17446.26 million in 2024 and will grow at a compound annual growth rate (CAGR) of 1.5% from 2024 to 2031.</P> <ul><li>The United Kingdom Deodorant wipes market had a market share of USD 2930.97 million in 2024 and is projected to grow at a CAGR of 2.3% during the forecast period. In the UK, Deodorant wipes sales witness an upswing due to the rising trend of on-the-go hygiene products among urban consumers..</li> <li>The France deodorant wipes market is projected to witness growth at a CAGR of 0.7% during the forecast period, with a market size of USD 1605.06 million in 2024.</li> <li>According to Cognitive Market Research, the German deodorant wipes market size was valued at USD 3454.36 million in 2024 and is projected to grow at a CAGR of 1.7% during the forecast period. In Germany, deodorant wipes surged due to a Strong emphasis on personal grooming and increasing adoption of eco-friendly products.</li> <li>The Italy deodorant wipes market is projected to witness growth at a CAGR of 0.9% during the forecast period, with a market size of USD 1500.38 million in 2024.</li> <li>The Russia deodorant wipes market is projected to witness growth at a CAGR of 0.5% during the forecast period, with a market size of USD 2704.17 million in 2024.</li> <li>The Spain deodorant wipes market is projected to witness growth at a CAGR of 0.6% during the forecast period with a market size of USD 1430.59 million in 2024</li> <li>The Luxembourg deodorant wipes market is projected to witness growth at a CAGR of 1.6% during the forecast period, with a market size of USD 540.83 million in 2024.</li> <li>The Portugal deodorant wipes market is projected to witness growth at a CAGR of 1.3% during the forecast period, with a market size of USD 366.37 million in 2024.</li> <li>The Greece deodorant wipes market is projected to witness growth at a CAGR of 1.8% during the forecast period, with a market size of USD 209.36 million in 2024.</li> <li>The Rest of Europe's deodorant wipes market is projected to witness growth at a CAGR of 0.2% during the forecast period, with a market size of USD 2704.17 million in 2024.</li></ul>

Asia Pacific Deodorant Wipes

<P>According to Cognitive Market Research, the global deodorant wipes market size was estimated at USD 58154.2 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 13375.47 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.0% from 2024 to 2031.</P> <ul><li>According to Cognitive Market Research, the China deodorant wipes market size was valued at USD 6018.96 million in 2024 and is projected to grow at a CAGR of 4.5% during the forecast period. Deodorant wipes surged in China due to rapid urbanization and increasing disposable income.</li> <li>The Japan deodorant wipes market is projected to witness growth at a CAGR of 3.5% during the forecast period, with a market size of USD 1845.81 million in 2024.</li> <li>The India deodorant wipes market had a market share of USD 1605.06 million in 2024 and is projected to grow at a CAGR of 6.8% during the forecast period. Expanding middle-class population with growing awareness of personal hygiene.</li> <li>The South Korean deodorant wipes market is projected to witness growth at a CAGR of 4.1% during the forecast period, with a market size of USD 1337.55 million in 2024.</li> <li>The Australian deodorant wipes market is projected to witness growth at a CAGR of 4.7% during the forecast period, with a market size of USD 695.52 million in 2024.</li> <li>The South East Asia deodorant wipes market is projected to witness growth at a CAGR of 6.0% during the forecast period, with a market size of USD 922.91 million in 2024.</li> <li>The Rest of Asia Pacific deodorant wipes market is projected to witness growth at a CAGR of 40.8% during the forecast period, with a market size of USD 949.66 million in 2024.</li></ul>

South America Deodorant Wipes

<P>According to Cognitive Market Research, the global deodorant wipes market size was estimated at USD 58154.2 Million, out of which Latin America held the market share of around 5% of the global revenue with a market size of USD 2907.71 million, 2024 and will grow at a compound annual growth rate (CAGR) of 2.4% from 2024 to 2031.</P> <ul><li>According to Cognitive Market Research, the Brazil deodorant wipes market size was valued at USD 1244.50 million in 2024 and is projected to grow at a CAGR of 3.0% during the forecast period. Deodorant wipes flourished in Brazil due to the High demand for personal care products driven by a young and active population.</li> <li>Argentina's deodorant wipes market had a market share of USD 488.50 million in 2024 and is projected to grow at a CAGR of 3.3% during the forecast period. Increasing consumer preference for convenient hygiene solutions amid urbanization.</li> <li>Colombia deodorant wipes market is projected to witness growth at a CAGR of 2.2% during the forecast period, with a market size of USD 258.79 million in 2024.</li> <li>Peru deodorant wipes market is projected to witness growth at a CAGR of 2.6% during the forecast period, with a market size of USD 238.43 million in 2024.</li> <li>Chile deodorant wipes market is projected to witness growth at a CAGR of 2.7% during the forecast period, with a market size of USD 209.36 million in 2024.</li> <li>The Rest of Latin America's deodorant wipes market is projected to witness growth at a CAGR of 1.5% during the forecast period, with a market size of USD 468.14 million in 2024.</li></ul>

Middle East and Africa Deodorant Wipes

<P>According to Cognitive Market Research, the global deodorant wipes market size was estimated at USD 58154.2 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 1163.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.7% from 2024 to 2031..</P> <ul><li>The GCC Countries' deodorant wipes market is projected to witness growth at a CAGR of 3.5% during the forecast period, with a market size of USD 497.80 million in 2024. Deodorant wipes sales flourish due to Hot climate conditions necessitating frequent use of deodorant products..</li> <li>The Egypt deodorant wipes market is projected to witness growth at a CAGR of 3.0% during the forecast period, with a market size of USD 122.12 million in 2024.</li> <li>The South Africa deodorant wipes market is projected to witness growth at a CAGR of 3.7% during the forecast period, with a market size of USD 183.77 million in 2024. Deodorant wipes sales flourished in South Africa due to rising urbanization and growing awareness of personal hygiene practices..</li> <li>The Turkey deodorant wipes market is projected to witness growth at a CAGR of 2.2% during the forecast period, with a market size of USD 100.03 million in 2024.</li> <li>The Nigeria deodorant wipes market is projected to witness growth at a CAGR of 1.8% during the forecast period, with a market size of USD 122.12 million in 2024.</li> <li>The Rest of the MEA deodorant wipes market is projected to witness growth at a CAGR of 1.7% during the forecast period, with a market size of USD 137.24 million in 2024.</li></ul>

Deodorant Wipes Market Analysis

How are Segments Performing in the Global deodorant Wipe Market?

Deodorant wipes Market Type Segment Analysis

According to Cognitive Market Research, wet wipes deodorant wipes are likely to dominate the deodorant wipes market over the forecast period. They are pre-moistened with deodorizing agents, providing a refreshing sensation upon use. The convenience of wet wipes makes them a preferred choice for consumers seeking quick hygiene solutions, especially in situations lacking access to water.

The dry wipes are the fastest-growing segment in the deodorant wipes market. These wipes are typically infused with deodorizing powders or agents that activate upon contact with the skin. Their lightweight nature and longer shelf life appeal to consumers seeking portable and durable hygiene products.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Deodorant Wipes Industry. Request a Free Sample PDF!

Deodorant wipes Market Fragrance Segment Analysis

According to Cognitive Market Research, the floral segment holds the largest share of the market. Their widespread appeal across diverse demographics makes them a preferred choice for many consumers. The versatility of floral scents, ranging from subtle to bold, caters to various preferences, contributing to their leading position in the market.

In the deodorant wipes market, the citrus has been expanding at a rapid pace. The fresh and invigorating nature of citrus scents appeals to consumers seeking a revitalizing experience. Additionally, the association of citrus with cleanliness and energy aligns with the increasing demand for refreshing personal care products, driving the rapid growth of this segment.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Deodorant Wipes Application Outlook: Segment Analysis

Deodorant wipes Market Application Segment Analysis

According to Cognitive Market Research, the odour prevention & freshness segment holds the largest market share. Consumers prioritize products that effectively neutralize body odour and provide a lasting sense of freshness, especially in situations where traditional deodorants may not be practical. The convenience and portability of deodorant wipes make them an ideal choice for on-the-go odour control, contributing to the prominence of this segment.

In the deodorant wipes market, the rapidly growing sector is the dryness relief category. This growth is driven by increasing consumer awareness of skin health and the desire for products that not only control odour but also address skin dryness. Deodorant wipes formulated with moisturizing agents cater to this demand, offering a dual benefit of hydration and odour control.

• Dryness Relief
• Itch Relief
• Odour Prevention & Freshness
• Others

Deodorant Wipes Distribution Channel Outlook: Segment Analysis

Deodorant wipes Market Distribution Channel Segment Analysis

According to Cognitive Market Research, the modern trade segment dominates the market. These retail outlets offer a wide array of personal care products, providing consumers with the convenience of one-stop shopping. The extensive shelf space and strategic product placements in these stores enhance product visibility, influencing consumer purchasing decisions.

E-commerce is projected to be the fastest-growing segment in the deodorant wipes market. The proliferation of online shopping platforms and the increasing penetration of smartphones have revolutionized consumer buying patterns. The convenience of home delivery, a broader selection of products, and the ability to compare prices and reviews online appeal to modern consumers.

• Modern Trade
• Drug Stores
• Convenience Store
• E-Commerce
• Other Retail Format

Author's Detail

Sneha Mali

Research Analyst at Cognitive Market Research

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I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

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