Global Sweet Baked Goods
Market Report
2024
Sweet baked goods market size is USD XX million in 2024 and will expand at a compound annual growth rate (CAGR) of 9.0% from 2024 to 2031.
The base year for the calculation is 2023 and 2019 to 2023 will be historical period. The year 2024 will be estimated one while the forecasted data will be from year 2025 to 2031. When we deliver the report that time we updated report data till the purchase date.
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According to Cognitive Market Research, the global sweet baked goods market size is USD XX million in 2024 and will expand at a compound annual growth rate (CAGR) of 9.0% from 2024 to 2031.
Base Year | 2023 |
Historical Data Time Period | 2019-2023 |
Forecast Period | 2024-2031 |
Global Sweet Baked Goods Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 9% |
North America Sweet Baked Goods Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 7.2% |
Europe Sweet Baked Goods Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 7.5% |
Asia Pacific Sweet Baked Goods Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 11% |
South America Sweet Baked Goods Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 8.4% |
Middle East and Africa Sweet Baked Goods Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 8.7% |
Market Split by Type |
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Market Split by End User |
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Market Split by Distribution Channel |
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Market Split by Occasion |
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List of Competitors |
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Regional Analysis |
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Country Analysis |
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Key Qualitative Information Covered |
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Sweet Baked Goods Market is Segmented as below. Particular segment of your interest can be provided without any additional cost. Download the Sample Pages!
The sweet baked goods market encompasses a variety of confectionery items such as cakes, pastries, cookies, and desserts, enjoyed for their indulgent flavors and textures worldwide. The sweet baked goods market encompasses various products, including cakes, cookies, pastries, and desserts, catering to diverse consumer preferences and occasions. Key players employ various strategies such as product innovation, marketing campaigns emphasizing taste and quality, expansion of distribution networks through online platforms and partnerships with retailers, and investments in R&D to develop healthier and premium offerings. Additionally, strategic acquisitions and collaborations help companies to diversify their product portfolios and expand their market reach.
For instance, in January 2023, Mr. Kipling, a Premier Foods brand, launched a range of non-HFSS hot cross pies. The company claims the non-HFSS pies contain 30% less sugar and real fruit pieces than a traditional pie, making them ideal for driving penetration among health-conscious consumers.
(Source:https://www.foodbev.com/news/mr-kipling-launches-non-hfss-hot-cross-pies/ )
Changing consumer preferences play a significant role in driving the sweet baked goods market. Consumers increasingly seek healthier, artisanal, and premium-quality baked goods as tastes evolve. This trend prompts manufacturers to innovate with natural ingredients, reduced sugar formulations, and organic options to meet demand. Additionally, there's a growing interest in nostalgic flavors and international influences. Brands that adapt quickly to shifting consumer preferences by offering diverse product ranges are poised to succeed in this competitive market.
For instance, in October 2022, Willamette Valley Pie Co. introduced the new brand BerryFields with almond butter and fruit hand pies. The company claims that the freeze-to-thaw sandwich pastries come in mixed berry, strawberry, and grape varieties, are made with non-GMO-certified ingredients, and contain 4 grams of protein. Each flavor has an all-butter crust and includes almond butter.
Product innovation drives the sweet baked goods market, constantly reshaping offerings to meet evolving consumer demands. Manufacturers introduce new flavors, textures, and formats to appeal to diverse tastes and dietary preferences. This includes developing gluten-free, vegan, and low-sugar options for health-conscious consumers. Innovations such as on-the-go packaging, single-serve portions, and indulgent treats with unique ingredients continually drive consumer engagement and contribute to market growth.
For instance, in March 2022, Samworth Brothers extended its product portfolio under Higgidy and launched a range of vegan pastries. The range includes roasted chickpea masala vegan pie, petit pois, and courgette flavor little vegan quiche. The quiche will be sold at Tesco and contains shortcrust dough with seeds and a filling that is seasoned with mint and chill. The chickpea curry pie, which has layers of creamy filling, will be sold at Sainsbury's, Waitrose, and Ocado.
Excessive consumption of sweet baked goods presents a restraint to the market due to health concerns related to trans-fatty acids. These fats, commonly found in baked goods made with hydrogenated oils, are linked to an increased risk of heart disease, obesity, and other health issues. Heightened awareness of the negative health impacts of trans fats has led consumers to seek healthier alternatives, potentially dampening demand for traditional sweet baked goods high in trans-fatty acids.
The sweet baked goods market experienced shifts during the COVID-19 pandemic. Initially, panic buying led to a surge in sales as consumers stocked up on comfort foods. However, prolonged lockdowns and economic uncertainties later affected consumer spending patterns. Increased home baking and a focus on shelf-stable essentials impacted sales of packaged sweet baked goods. Nonetheless, online ordering and delivery services witnessed growth, offering convenience and meeting the demand for indulgent treats during challenging times.
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Key players deploy strategic initiatives such as product innovations, partnerships, and mergers. Companies prioritize R&D to introduce cutting-edge reagents, ensuring a competitive edge. Robust distribution networks and adherence to quality standards amplify market presence, fostering an environment where agility and innovation define industry leaders.
May 2021: Mondel?z International, Inc. announced an agreement to acquire Chipita S.A., a high-growth key player in the Central and Eastern European croissants and baked snacks category.
Top Companies Market Share in Sweet Baked Goods Industry: (In no particular order of Rank)
If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.
According to Cognitive Market Research, North America dominated the market in 2024 and accounted for around 40% of the global revenue due to the region's shifting consumer preferences towards healthier options, leading to increased demand for baked goods with organic, natural, and gluten-free ingredients. Additionally, busy lifestyles and the demand for convenient snacks fuel the growth of on-the-go sweet baked goods. Product innovation, including introducing new flavors and formats and effective marketing strategies, further contributes to the expansion of the market in the region.
Europe is the fastest-growing region due to regional cultural traditions and preferences, emphasizing artisanal and high-quality products. Health-conscious consumer trends have also led to the demand for healthier baked goods options, such as organic, gluten-free, and low-sugar varieties. Moreover, the popularity of sweet baked goods as indulgent treats and snacks remains significant, contributing to sustained market growth and innovation in the region.
The current report Scope analyzes Sweet Baked Goods Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com
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According to Cognitive Market Research, the global sweet baked goods market size was estimated at USD XX Million, out of which North America held the major market of more than 40% of the global revenue with market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.2% from 2024 to 2031 due to region's changing consumer preferences towards healthier and premium options, urbanization leading to increased demand for convenient snacks and product innovation to cater to evolving tastes and dietary trends. According to Cognitive Market Research, the market is driven by the popularity of indulgent treats, evolving flavor trends, and the proliferation of specialty bakeries. Additionally, innovations in ingredients and presentation styles contribute to sustained consumer interest and demand. In conclusion, North America's sweet baked goods market is driven by a heightened intake of pastries and the extensive innovation and creativity in the recipes.
According to Cognitive Market Research, the global sweet baked goods market size was estimated at USD XX Million, out of which Europe held the major market of more than 30% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.5% from 2024 to 2031 due to cultural traditions, where baked goods hold significant importance in daily life and festivities. Additionally, the increasing demand for healthier and artisanal options and growing urbanization fuel market growth and innovation in the region. According to Cognitive Market Research, the market is driven by consumers' increasing preference for convenient, indulgent snacks and a growing demand for healthier options. Flavors, ingredients, and packaging innovations also contribute to market growth and consumer engagement. In conclusion, increasing demand for simple dining has resulted in the utilization of various foods, with baked goods expanding the region's market.
According to Cognitive Market Research, the global sweet baked goods market size was estimated at USD XX Million, out of which Asia Pacific held the market of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.0% from 2024 to 2031 due to the rapid urbanization, changing lifestyles, and increasing disposable incomes. Consumers' growing inclination towards convenient indulgence and Western-style desserts fuels the region's demand for various sweet baked goods. According to Cognitive Market Research, the market is driven by the culturally ingrained tradition of consuming sweet treats during pregnancy. Increased demand for nutritious and indulgent options tailored to pregnant women's dietary needs propels market growth in this demographic segment. In conclusion, increasing demand for sustainable and ethically sourced ingredients and packaging will drive the region's sweet baked goods market.
According to Cognitive Market Research, the global sweet baked goods market size was estimated at USD XX Million, out of which Latin America market has more than 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.4% from 2024 to 2031 due to region's cultural preferences for indulgent treats, rapid urbanization leading to increased demand for convenient snacks, and rising disposable incomes, allowing for greater spending on premium and specialty baked goods. According to Cognitive Market Research, Consumer preferences for freshly baked goods, coupled with the cultural significance of bakeries as community hubs, fuel the demand for sweet baked products in the region, driving market growth. In conclusion, the region's sweet baked goods market is driven by adopting international baking trends and flavors influenced by globalization and cultural exchange.
According to Cognitive Market Research, the global sweet baked goods market size was estimated at USD XX Million, out of which Middle East and Africa held the major market of around 2% of the global revenue with market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.7% from 2024 to 2031 due to region's growing consumer affinity for western-style pastries and desserts, rapid urbanization leading to increased demand for convenience foods, and rising disposable incomes facilitating greater indulgence in premium baked treats. According to Cognitive Market Research, cultural celebrations, and festivities, where indulgence in traditional and specialty baked treats, play a significant role. Demand surges during events like Eid, Diwali, Christmas, and other cultural celebrations, boosting market growth. In conclusion, the expansion of distribution channels, including convenience stores and online platforms, making sweet baked goods more accessible to consumers drives the region's market.
Global Sweet Baked Goods Market Report 2024 Edition talks about crucial market insights with the help of segments and sub-segments analysis. In this section, we reveal an in-depth analysis of the key factors influencing Sweet Baked Goods Industry growth. Sweet Baked Goods market has been segmented with the help of its Type, End User Distribution Channel, and others. Sweet Baked Goods market analysis helps to understand key industry segments, and their global, regional, and country-level insights. Furthermore, this analysis also provides information pertaining to segments that are going to be most lucrative in the near future and their expected growth rate and future market opportunities. The report also provides detailed insights into factors responsible for the positive or negative growth of each industry segment.
According to Cognitive Market Research, cakes held the major market share over the forecast period due to their versatility and popularity across various occasions such as birthdays, weddings, and celebrations. Consumer demand for customized cakes, including themed cakes and dietary-specific options like vegan or gluten-free, fuels market growth. Additionally, the rise of online cake-ordering platforms and the trend of extravagant cake designs contribute to the expansion and innovation within the cake segment.
Cookies are the fastest-growing category over the forecast period due to their versatility, portability, and popularity among consumers of all ages. The demand for cookies is propelled by their convenience as snacks or desserts, evolving flavor profiles, and the ability to cater to various dietary preferences such as gluten-free, vegan, or low-sugar options. Additionally, the widespread availability of cookies across retail channels further boosts their market prominence.
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According to Cognitive Market Research, kids hold a prominent market share. Parents' desire to provide enjoyable and nutritious snacks for their children fuels the demand for child-friendly baked goods like cookies, cupcakes, and pastries. Marketing efforts targeting kids through colorful packaging, fun shapes, and character tie-ins further drive sales.
Pregnant woman is the fastest-growing category over the forecast period due to the unique dietary preferences and nutritional needs of pregnant women. Expectant mothers often seek indulgent yet nutritious options to satisfy cravings while ensuring adequate nutrient intake. Manufacturers respond by offering products fortified with essential vitamins and minerals, catering to this specific demographic.
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According to Cognitive Market Research, bakeries hold a prominent market share. Bakeries are pivotal in offering freshly baked goods, creating unique flavors, and providing personalized customer experiences. Additionally, the expansion of bakery chains and artisanal bakeries, along with their focus on quality ingredients and craftsmanship, contributes significantly to the market's growth by satisfying consumer demand for premium and specialty baked goods.
Supermarkets/hypermarkets are the fastest-growing category over the forecast period as they offer a wide variety of baked goods under one roof, providing convenience to consumers. These retail channels also leverage promotional activities and attractive displays to stimulate impulse purchases and boost sales.
According to Cognitive Market Research, celebration holds a prominent market share due to increasing demand for cakes, pastries, and desserts. Whether it's birthdays, weddings, or holidays, the tradition of indulging in sweet treats during festive occasions boosts sales and drives innovation in the industry.
Daily consumption is the fastest-growing category over the forecast period due to daily consumption habits, with baked treats like pastries, muffins, and cookies serving as staple snacks or breakfast options for many consumers. Convenience, indulgence, and the desire for a quick energy boost drive the consistent demand for these products, making them an integral part of daily routines worldwide.
Research Analyst at Cognitive Market Research
I am a well-organized, conscientious, and professional Research Analyst with two plus years of experience. In my current role, I conduct in-depth secondary research, data mining, competitive analysis, DRO's, PR, and Collateral writing. Whilst I enjoy working as part of a team, researching information, analyzing data, and producing results that help my organization to achieve its commercial and financial objectives.
Nisha Deore is a highly skilled Research Analyst with over three years of experience specializing in the agriculture and food & beverage sectors. Her expertise encompasses secondary research, data mining, competitive analysis, and the development of detailed collateral and PR materials. Known for her meticulous approach, Nisha designs robust research methodologies and delivers actionable insights that support her organization’s commercial and financial objectives.
In her current role, Nisha manages research for both the agriculture and food & beverage categories, leading initiatives to uncover market opportunities and enhance competitive positioning. Her strong analytical skills and ability to provide clear, impactful findings have been crucial to her team’s success. With a deep passion for both sectors and a commitment to continuous professional development, Nisha remains an invaluable asset in the dynamic landscape of market research.
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Disclaimer:
Type | Doughnuts, Muffins, Pastry/Danish/Coffee Cake, Cookies, Brownies, Cakes, Pies, Biscuits |
End User | Kids, Adult, Pregnant Woman, The Old |
Distribution Channel | Supermarkets/Hypermarkets, Convenience Stores, Bakeries, Online Retail |
Occasion | Daily Consumption, Seasonal, Celebration, Gifting |
List of Competitors | Ritchie Bros. Auctioneers, Bidadoo, Euro Auctions, Machinery Auctioneers, Proxibid, Sandhills Global, Alex Lyon & Son, Murphy Auction, IRAY Companies, Dakil Auctioneers, Roller Auctions, Jeff Martin Auctioneers Inc |
This chapter will help you gain GLOBAL Market Analysis of Sweet Baked Goods. Further deep in this chapter, you will be able to review Global Sweet Baked Goods Market Split by various segments and Geographical Split.
Chapter 1 Global Market Analysis
Global Market has been segmented on the basis 5 major regions such as North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
You can purchase only the Executive Summary of Global Market (2019 vs 2024 vs 2031)
Global Market Dynamics, Trends, Drivers, Restraints, Opportunities, Only Pointers will be deliverable
Chapter 2 North America Market Analysis
Chapter 3 Europe Market Analysis
Chapter 4 Asia Pacific Market Analysis
Chapter 5 South America Market Analysis
Chapter 6 Middle East and Africa Market Analysis
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Chapter 7 Top 10 Countries Analysis (Only Available with Corporate User License)
Competitor's Market Share and Revenue (Subject to Data Availability for Private Players)
Chapter 8 Competitor Analysis (Subject to Data Availability (Private Players))
(Subject to Data Availability (Private Players))
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Chapter 9 Qualitative Analysis (Subject to Data Availability)
Segmentation Type Analysis 2019 -2031, will provide market size split by Type. This Information is provided at Global Level, Regional Level and Top Countries Level The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 10 Market Split by Type Analysis 2019 -2031
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Chapter 11 Market Split by End User Analysis 2019 -2031
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Chapter 12 Market Split by Distribution Channel Analysis 2019 -2031
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Chapter 13 Market Split by Occasion Analysis 2019 -2031
This chapter helps you understand the Key Takeaways and Analyst Point of View of the global Sweet Baked Goods market
Chapter 14 Research Findings
Here the analyst will summarize the content of entire report and will share his view point on the current industry scenario and how the market is expected to perform in the near future. The points shared by the analyst are based on his/her detailed in-depth understanding of the market during the course of this report study. You will be provided exclusive rights to interact with the concerned analyst for unlimited time pre purchase as well as post purchase of the report.
Why Doughnuts have a significant impact on Sweet Baked Goods market? |
What are the key factors affecting the Doughnuts and Muffins of Sweet Baked Goods Market? |
What is the CAGR/Growth Rate of Kids during the forecast period? |
By type, which segment accounted for largest share of the global Sweet Baked Goods Market? |
Which region is expected to dominate the global Sweet Baked Goods Market within the forecast period? |
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