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The acquisition of Kustomer was driven by Meta’s strategic goal of expanding its business tools and improving customer interactions on its platforms.
Moreover, the competitive landscape played a significant role in the decision. Microsoft, a key competitor, had been aggressively expanding Microsoft Teams as an enterprise communication platform, leveraging its deep integration with Office 365.
While market research provides valuable insights there are situations where its costs may outweigh the benefits
Recently Published Articles
The satellite payload market has emerged as a critical pillar of the modern space technology landscape, offering advanced solutions for communication, earth observation, navigation, and scientific exploration.
The solar shading systems market is experiencing steady growth, driven by the increasing demand for energy-efficient building solutions, sustainable architecture, and the rising emphasis on environmental sustainability.
Technological advancements in energy-saving solutions are driving substantial growth in the market, with innovative developments in smart systems, energy-efficient devices, and automation technologies.