Bill Splitting Apps Market Report 2025 (Global Edition)

Global Bill Splitting Apps Market Report 2025 Market Size Split by Type (Android, IOS), by Application (Dining Out, Shared Living Expenses, Travel Expenses, Others), by Product (Expense Tracking, Paym...

Bill Splitting Apps Market Report Description

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Bill Splitting Apps Market Insights Video

Competitive Landscape of the Bill Splitting App Market

The competitive landscape of the bill splitting app market is characterized by a diverse array of players offering various features tailored to meet user needs. Companies compete on aspects such as user experience, security, integration with digital payment methods, and additional functionalities like expense tracking. The landscape includes established players and new entrants, leading to continuous innovation and enhancements in app capabilities. Collaborations with financial institutions and service providers also shape the competitive dynamics, as companies strive to capture a larger share of the growing user base looking for convenient expense management solutions.

In November 2023, Venmo launched Venmo Groups to facilitate the splitting of common expenses. This initiative highlights the increasing trend of consumers utilizing digital payment apps to share costs among friends and family. With Venmo Groups, there’s no longer a need to assign one person to manage all expenses. Instead, all group members can contribute by adding expenses, viewing outstanding amounts, and settling balances. As long as the group remains active, new expenses can be easily added and tracked. (Source: https://newsroom.paypal-corp.com/2023-11-14-Introducing-Venmo-Groups#:~:text=Venmo%20users%20can%20now%20easily,roommates%2C%20partners%2C%20and%20more.) In October 2023, Expensify, Inc. announced its entry into personal payments with new features that enable users to send and receive money, split bills with individuals and groups, and chat all within the revamped Expensify app. Leveraging nearly 15 years of expertise in developing top-tier business expense management technology, the company has successfully expanded into the consumer payments sector. The outcome is an app that effortlessly bridges the gap between home and office use. (Source: https://ir.expensify.com/news-releases/news-release-details/expensify-unveils-personal-payments-and-bill-splitting-everyone)

Top Companies Market Share in Bill Splitting Apps Industry: (In no particular order of Rank)

• Splitwise
• Venmo
• Zelle
• PayPal
• Cash App
• Divvy
• Circle
• Settle Up
• Tricount
• Google Pay
• Apple Pay
• BillPin
• Plutus
• Bunch
• EasySplit
• Confidential Data
• Access The Paid Version
• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Bill Splitting App Market

Which Region Dominates the Bill Splitting App Market in 2024?

According to Cognitive Market Research, North America currently dominates the bill splitting app market, and the region is expected to have significant growth during the projected period. This is due to a high adoption rate of smartphones and digital payment solutions. The region's strong focus on technological innovation and a culture of dining out contribute to the increased use of bill splitting apps among consumers.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR). This is driven by the rising middle class and increasing disposable incomes. The rapid penetration of smartphones and growing acceptance of cashless transactions are key factors boosting the adoption of bill splitting apps in this region.

The current report Scope analyzes Bill Splitting Apps Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Bill Splitting Apps

According to Cognitive Market Research, the global bill splitting app market size was estimated at USD 512.5 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 205.00 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.2% from 2024 to 2031.

• According to Cognitive Market Research, The United States bill splitting app market is projected to witness growth at a CAGR of 6.0% during the forecast period, with a market size of USD 161.75 million in 2024. In the U.S., the increasing trend of shared expenses among friends and family encourages the adoption of bill-splitting apps for convenience.
The Canada bill splitting app market is projected to witness growth at a CAGR of 7.0% during the forecast period, with a market size of USD 24.60 million in 2024. In Canada, the rise of dining out experiences and social gatherings fosters a demand for easy bill-splitting solutions among consumers. The Mexico bill splitting app market is projected to witness growth at a CAGR of 6.7% during the forecast period, with a market size of USD 18.66 million in 2024.

Europe Bill Splitting Apps

According to Cognitive Market Research, the global bill splitting app market size was estimated at USD 512.5 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 153.75 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.5% from 2024 to 2031.

• The United Kingdom bill splitting app market is projected to witness growth at a CAGR of 7.3% during the forecast period, with a market size of USD 25.83 million in 2024. The U.K. is witnessing a cultural shift towards shared dining experiences, driving the need for bill-splitting apps to enhance convenience.
The France bill splitting app market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD 14.15 million in 2024. The Germany bill splitting app market is projected to witness growth at a CAGR of 6.7% during the forecast period, with a market size of USD 30.44 million in 2024. In Germany, the growing popularity of group outings and shared accommodations leads to increased usage of bill-splitting apps for seamless transactions. The Italy bill splitting app market is projected to witness growth at a CAGR of 5.9% during the forecast period, with a market size of USD 13.22 million in 2024. The Russia bill splitting app market is projected to witness growth at a CAGR of 5.5% during the forecast period, with a market size of USD 23.83 million in 2024. The Spain bill splitting app market is projected to witness growth at a CAGR of 5.6% during the forecast period, with a market size of USD 12.61 million in 2024. The Luxembourg bill splitting app market is projected to witness growth at a CAGR of 6.6% during the forecast period, with a market size of USD 4.77 million in 2024. The Portugal bill splitting app market is projected to witness growth at a CAGR of 6.3% during the forecast period, with a market size of USD 3.23 million in 2024. The Greece bill splitting app market is projected to witness growth at a CAGR of 6.8% during the forecast period, with a market size of USD 1.85 million in 2024. The Rest of Europe bill splitting app market is projected to witness growth at a CAGR of 5.2% during the forecast period, with a market size of USD 23.83 million in 2024.

Asia Pacific Bill Splitting Apps

According to Cognitive Market Research, the global bill splitting app market size was estimated at USD 512.5 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 117.88 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.0% from 2024 to 2031.

• According to Cognitive Market Research, China bill splitting app market is projected to witness growth at a CAGR of 9.5% during the forecast period, with a market size of USD 53.04 million in 2024. China's fast-paced lifestyle and social dining culture create a strong demand for bill-splitting apps, facilitating easy expense management for groups.
The Japan bill splitting app market is projected to witness growth at a CAGR of 8.5% during the forecast period, with a market size of USD 16.27 million in 2024. The India bill splitting app market is projected to witness growth at a CAGR of 11.8% during the forecast period, with a market size of USD 14.15 million in 2024. In India, the rising trend of urbanization and social gatherings drives the need for digital solutions, boosting bill-splitting app adoption significantly. The South Korea bill splitting app market is projected to witness growth at a CAGR of 9.1% during the forecast period, with a market size of USD 11.79 million in 2024. The Australia bill splitting app market is projected to witness growth at a CAGR of 9.7% during the forecast period, with a market size of USD 6.13 million in 2024. The South East Asia bill splitting app market is projected to witness growth at a CAGR of 11.0% during the forecast period, with a market size of USD 8.13 million in 2024. The Rest of Asia Pacific bill splitting app market is projected to witness growth at a CAGR of 9.8% during the forecast period, with a market size of USD 8.37 million in 2024.

South America Bill Splitting Apps

According to Cognitive Market Research, the global bill splitting app market size was estimated at USD 512.5 Million, out of which the Latin America held the market share of around 5% of the global revenue with a market size of USD 25.63 million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.4% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil bill splitting app market is projected to witness growth at a CAGR of 8.0% during the forecast period, with a market size of USD 10.97 million in 2024. Brazil's vibrant social scene and frequent dining out encourage people to utilize bill-splitting apps, simplifying group payments and enhancing user experience.
The Argentina bill splitting app market is projected to witness growth at a CAGR of 8.3% during the forecast period, with a market size of USD 4.31 million in 2024. In Argentina, the increasing trend of group outings and social dining boosts the demand for bill-splitting apps, making expense sharing effortless. The Colombia bill splitting app market is projected to witness growth at a CAGR of 7.2% during the forecast period, with a market size of USD 2.28 million in 2024. The Peru bill splitting app market is projected to witness growth at a CAGR of 7.6% during the forecast period, with a market size of USD 2.10 million in 2024. The Chile bill splitting app market is projected to witness growth at a CAGR of 7.7% during the forecast period, with a market size of USD 1.85 million in 2024. The Rest of Latin America bill splitting app market is projected to witness growth at a CAGR of 6.5% during the forecast period, with a market size of USD 4.13 million in 2024.

Middle East Bill Splitting Apps

According to Cognitive Market Research, the global bill splitting app market size was estimated at USD 512.5 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 10.25 million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.7% from 2024 to 2031..

• The GCC Countries bill splitting app market is projected to witness growth at a CAGR of 8.5% during the forecast period, with a market size of USD 4.39 million in 2024. In GCC countries, a growing expatriate population and diverse social gatherings foster the need for efficient bill-splitting apps for shared expenses.
The Egypt bill splitting app market is projected to witness growth at a CAGR of 8.0% during the forecast period, with a market size of USD 1.08 million in 2024. The South Africa bill splitting app market is projected to witness growth at a CAGR of 8.7% during the forecast period, with a market size of USD 1.62 million in 2024. South Africa's increasing social dining culture and vibrant nightlife contribute to the rising demand for bill-splitting apps to simplify payment processes. The Turkey bill splitting app market is projected to witness growth at a CAGR of 7.2% during the forecast period, with a market size of USD 0.88 million in 2024. The Nigeria bill splitting app market is projected to witness growth at a CAGR of 6.8% during the forecast period, with a market size of USD 1.08 million in 2024. The Rest of MEA bill splitting app market is projected to witness growth at a CAGR of 6.7% during the forecast period, with a market size of USD 1.21 million in 2024.

Bill Splitting Apps Market Analysis

How are Segments Performing in the Global Bill Splitting App Market?

Bill Splitting App Market Type Segment Analysis

According to Cognitive Market Research, android are likely to dominate the bill splitting app market over the forecast period due to its extensive global user base, particularly in developing regions where it is the primary operating system. The wide variety of devices and price points available within the Android ecosystem also encourages more users to adopt bill-splitting apps, leading to increased usage and market dominance.

The IOS is the fastest-growing segment in the bill splitting app market due to the increasing number of affluent users who favor premium features and services. Enhanced security and user experience offered by iOS apps attract consumers looking for seamless financial management solutions. Additionally, the popularity of group activities among iOS users drives the adoption of bill-splitting applications.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Bill Splitting Apps Industry. Request a Free Sample PDF!

Bill Splitting App Market Application Segment Analysis

According to Cognitive Market Research, the dining out segment holds the largest share of the market as it is a common social activity where splitting bills is often necessary. The growing trend of group dining experiences has led to widespread use of bill-splitting apps among friends and families. Restaurants and cafes often promote these apps, increasing their visibility and encouraging usage in dining scenarios.

In the bill splitting app market, the travel expenses has been expanding at a rapid pace due to the resurgence of travel post-COVID-19. As more people are embarking on group trips, the demand for easy and efficient expense management solutions rises. The growing trend of shared accommodations and travel experiences further propels the adoption of bill-splitting apps in this context.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Bill Splitting Apps Product Segment Analysis

Bill Splitting App Market Product Segment Analysis

According to Cognitive Market Research, the group expense management segment holds the largest share of the market as they cater to various use cases, from shared living to group outings. Their versatility and ability to handle multiple scenarios make them essential for users seeking to manage finances effectively. This broad applicability ensures consistent usage and popularity across different demographics.

In the bill splitting app market, the payment integration has been expanding at a rapid pace driven by the increasing demand for seamless, cashless transactions. Users prefer apps that simplify payment processes, allowing for quick settlements among friends and family. As digital payments become more prevalent, the focus on integrating these functionalities within bill-splitting apps leads to their rapid growth and enhanced user engagement.

• Expense Tracking
• Payment Integration
• Group Expense Management

Author's Detail

Swasti Dharmadhikari

Research associate at Cognitive Market Research

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Swasti Dharmadhikari, an agile and achievement-focused market researcher with an innate ardor for deciphering the intricacies of the Service & Software sector. Backed by a profound insight into technology trends and consumer dynamics, she has committed herself to meticulously navigating the ever-evolving terrain of digital Services and software solutions.

Author's Conclusion