BOARD GAMES Market Report 2025 (Global Edition)

Global BOARD GAMES Market Report 2024 Market Size Split by Type (Monopoly, Scrabble, Chess, Others), by Age Group (2-5 Years, 5-12 Years, 12-25 Years, Above 25 Years), by Distribution Channel (Online ...

BOARD GAMES Market Report Description

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Competitive Landscape of the Board Games Market

Leading firms are developing modular boards that change their structure each time a player plays, adding to the replay value and unpredictable nature of each gaming session. Additionally, they emphasize inclusive and diverse portrayals, with characters of various racial backgrounds, genders, and physical and cognitive capacities. In order to accommodate players with physical or cognitive disabilities, they have simplified rules and created a sensory-friendly design. Furthermore, in an effort to lessen their influence on the environment, major firms are choosing eco-friendly packaging, biodegradable plastics, and recycled or renewable resources. They are introducing board games that are intended to act as teaching aids for social studies, science, history, and emotional intelligence. These games are made with both therapeutic and educational objectives in mind.

Recent Developments in the  
•    In January 2023, CMON and Spin Master, a children's entertainment company located in Canada, collaborated to introduce the first retail-only version of the Marvel United tabletop game series, "Marvel United: Spider-Geddon." Heroes and villains from the Spider Family appear in the game, spanning the multiverse.
Source- https://twitter.com/spinmastergames?lang=en 
 

Top Companies Market Share in BOARD GAMES Industry: (In no particular order of Rank)

• Asmode Editions
• Goliath B.V.
• Hasbro
• Ravensburger
• Mattel Inc. (U.S.)
• Buffalo Games LLC (US)
• Masters Traditional Games (U.K)
• Ravensburger AG (Germany)
• Gibson Games (U.K)
• Rebellion Developments Ltd. (UK)
• CMON Games (Singapore)
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Which region accounted for the highest market share in 2023?

North America holds a substantial portion of the worldwide market. Due to the prominence of well-known worldwide players, it is expected that North America will lead the global market for the duration of the projection period. Additionally, the expansion of the regional market will be aided by the growing number of board game conferences in the United States and Canada. On a larger scale, the growing popularity of social tabletop games—particularly among adults—will boost product sales in North American marketplaces. Major industry advancements have occurred in this region within the past few years.
•    For instance, Asmodee, a French publisher of card and board games, introduced Drinkopoly, a new adult-only board game, to the United States in April 2022.
Source- https://shop.drinkopoly.com/ 

Throughout the projection period, Europe is anticipated to grow at a significant rate due to growing consumer discretionary incomes and a rise in the popularity of strategic and educational tabletop games, particularly in Germany and the UK. To maintain their competitiveness, market companies in Europe are concentrating on expanding their product lines. To help with their geographic expansion, they are collaborating and forming partnerships with other board game firms. 
•    For example, The board game adaptation of The Traitors, a BBC reality series that will debut in the UK, was announced by Goliath Games, a toys and games firm headquartered in the Netherlands, and All2Media International, a television, digital production, and film company based in the UK.
 

The current report Scope analyzes BOARD GAMES Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

BOARD GAMES Market Analysis

How is the Type Segment performing in the Board Games Market?

Monopoly dominated the global market for board games in 2023. The market is divided into game types such as chess, scrabble, monopoly, and others. Due to the rising demand for multiplayer economic theme-based games, the monopoly segment holds the biggest market share. One of the most popular tabletop games in the world, Monopoly provides numerous themes and languages for players of all ages. For example, the American gaming and consumer products business Hasbro introduced Game of Life and Monopoly in Tamil, an Indian language, in July 2022. 
Source-https://www.amazon.in/Hasbro-Monopoly-Families-Classic-Gameplay/dp/B09ZKRZ5L5 
 
Scrabble will be in high demand since strategy-based and instructional games are becoming more and more popular. The popularity of Scrabble word games will rise in tandem with an increase in national and international competitions and exhibitions especially with millennials and members of Generation Z. For example, The Asia Cup Youth Scrabble Championships 2022 for students under the age of eighteen was introduced by Mattel and the Scrabble Association of India in September 2022. 
Source- https://indianscrabble.com/event/asia-cup-youth-scrabble-championships/

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of BOARD GAMES Industry. Request a Free Sample PDF!

Board Games Age Group Segment Analysis-

The over-25 age group held the majority of market share in 2023.  The market is divided into four age groups: under 25, over 25, between 5 and 12 years old, and between 12 and 25 years old. Since there is a growing market for board games that are based on well-known television shows, motion pictures, and video games, the over-25 age group holds a substantial share of the worldwide market. The growing popularity of playing board games at bars and cafés with friends and family is another factor fueling the expansion of this market. For example, the popular Sherlock Homes series will be the basis for the July 2022 release of the board game Enola Holmes: finder of Lost Souls, which was announced by Gale Force Nine (GFS), a game manufacturing firm based in the United States.
Source- https://www.gf9games.com/enolaholmes/18/enola-holmes-finder-of-lost-souls/ 
In the upcoming years, considerable CARG is also anticipated in the 2–5 years and 5–12 years sectors. 
The 2–5 year and 5–12-year age groups will adopt products more quickly due to the growing availability of instructional and science fiction-based games.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

BOARD GAMES Distribution Channel Segment Analysis

Specialty stores dominated the market in 2023. The market is divided into Online Stores, Specialty Stores, Hypermarkets & Supermarkets, and Others based on the sales channel. Specialty stores have a substantial global market share in board games. Due to the expanding product availability as well as the growing number of collaborations and acquisitions by industry players looking to expand their retail channels, these stores are becoming more and more popular. For example, Asmodee U.S.A. acquired the exclusive rights to distribute BoardGameTables.com titles in the English language throughout the United States, Canada, and Mexico in August 2022. 

Specialty retailers specifically target niche markets, such as those for board games or hobbies. These retailers have a greater selection of games, such as independent developers, new releases, and titles that target particular genres like role-playing or strategy. It is frequently easier for customers to make educated decisions when dealing with staff at specialist stores because they are often knowledgeable about the products and can offer recommendations or clarifications on game mechanics. In addition, these shops may hold competitions, game nights, or events, which may draw in customers who want to participate in community events.

It is anticipated that the online store market will expand significantly during the coming forecast years. Customers were encouraged to purchase board games from internet retailers due to the COVID-19 outbreak. In the upcoming years, potential market participants are likely to prioritize their distribution efforts through online channels due to the growing popularity of e-commerce platforms.
 

• Online Stores
• Specialty Stores
• Hypermarkets & Supermarkets
• Others

BOARD GAMES Application Segment Analysis

Strategy and War Games held the largest market share in 2023. The application segment comprises of Strategy and War Games, Educational Games, Fantasy Games, Sports Games, and others. The focus of strategy and war games is on planning, strategic decision-making, and competitive gameplay. Players frequently take part in resource management, territorial control, and combat. These games force players to plan and make decisions that will ultimately be in their best interests. Whilst luck may play a part, skill and strategic thinking are what matter most when it comes to winning.

Educational games are useful for both enjoyment and learning. These games are made to impart or reinforce specific information or abilities. Educational board games can be tailored to suit a variety of age groups, from seniors interested in science or history to young children learning fundamental math skills. Making learning fun and engaging is the main objective. 
 

• Strategy and War Games
• Educational Games
• Fantasy Games
• Sport Games
• Others

BOARD GAMES Form Segment Analysis

The RPG segment dominated the market in 2023. The market's future growth will be influenced by how popular tabletop role-playing games become. Interest in board games and other tabletop games has generally increased as a result of the increasing popularity of tabletop role-playing games like "Dungeons & Dragons." The market will continue to expand as inspiration for board game design is obtained. RPG features like character creation, character advancement, and narrative are incorporated into or influenced by a lot of board games. Board games with RPG components are more appealing to fans of role-playing games as well as board players, which contributes to the market's expansion. Due to the success of role-playing games, tabletop gaming in general—including board games—has seen an increase in interest and exposure in the industry. RPGs have contributed to the demographic shift of tabletop gamers, drawing in players who may not have previously been interested in the genre.
 

• RPGs
• Card
• Dice game
• Tabletop board games

Author's Detail

Sneha Mali

Research Analyst at Cognitive Market Research

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I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

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