Dried Flowers Market Report 2025 (Global Edition)

Global Dried Flowers Market Report 2025 Market Size Split by Flower Type (Rose, Orchid, Gardenia, Lavender, Carnations, Peony, Others), by Application (Weddings & Events Decoration, Unique Gifts, Home...

Dried Flowers Market Report Description

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Dried Flowers Market Insights Video

Competitive Landscape of Dried Flowers

The major players rapidly evolve with new strategies to attain a competitive edge and capture significant market share. The major dried flowers market participants emphasize expanding creative offerings to serve a large consumer base and gain a competitive benefit.

Dried Flowers Industry News

• July 2022: Aldi launched a lovely blooming range of dried flowers for £30, and they're the perfect everlasting addition to your home.
• February 2021: John Lewis has just launched its range of dried flowers, and they're beautiful. There are three 'premium' medium-sized bouquets and three 'luxury' larger-sized bouquets, each with an eclectic and beautiful variety of dried flowers, stems, grasses, and foliage.

Top Companies Market Share in Dried Flowers Industry: (In no particular order of Rank)

• Verdissimo
• Beijing Sweetie-Gifts Co.Ltd
• RoseAmore
• Florever. Co Ltd
• Verdi UK Ltd
• C'lovercraft Workshop
• Excellent Flowers
• Phocealys
• Ohchi Nursery Ltd
• lluba Roses
• Others
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In terms of revenue, the North American Dried Flowers Market share was 36% of the total market

According to Cognitive Market Research, North America dominated the market in 2023 and accounted for around 36% of the global revenue, owing to the region's growing interest in sustainable and eco-friendly home decor. Consumers seek dried flowers for their long-lasting beauty and reduced environmental impact compared to fresh flowers. Additionally, the desire for unique and artisanal floral arrangements has boosted the market, with local growers and florists offering various dried flower options. The market's expansion is also attributed to increased awareness of the benefits of using dried flowers for interior decoration and gifting.

Europe is the fastest-growing category due to the region’s rising demand for sustainable and eco-friendly decor options, as dried flowers offer long-lasting beauty without constant replacement. Additionally, consumers increasingly value local and artisanal products, supporting the market's growth. The European dried flower market also benefits from a growing interest in floral craft and DIY projects, further fueling its market growth.

The current report Scope analyzes Dried Flowers Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Dried Flowers Market

North America Dried Flowers Market Analysis:

According to Cognitive Market Research, North America held the major market share in 2023 and accounted for more than 36% of the global revenue due to the increasing consumer demand for sustainable and long-lasting floral décor. Dried flowers offer eco-friendly alternatives to fresh bouquets, reduced waste, and a unique aesthetic appeal. Their popularity is also boosted by their use in various DIY crafts, home décor, and weddings, boosting the market growth in this region. According to Cognitive Market Research, the growing consumer demand for sustainable and long-lasting floral decor. A desire for eco-friendly and low-maintenance home decor options fuels this demand. Pressing techniques, such as air drying, microwave drying, and traditional flower presses, are employed to preserve the beauty of fresh flowers, contributing to the popularity of dried flower arrangements. In conclusion, North America's dried flower market shows growth, driven by eco-conscious consumers, craft trends, and floral decor demand.

Europe Dried Flowers Market

Europe Dried Flowers Market Analysis:

According to Cognitive Market Research, the European dried flowers market accounted for approximately 30% of the global revenue due to the region’s increasing consumer demand for sustainable and eco-friendly products, as dried flowers are considered an environmentally responsible choice. Additionally, a growing preference for natural and aesthetically pleasing home decor items, coupled with the rising popularity of DIY crafts, has contributed to the market's expansion. According to Cognitive Market Research, the widespread use of dried flowers in weddings and event decorations drives market growth. Dried flowers offer a sustainable and aesthetically pleasing alternative to fresh blooms with their long-lasting appeal, diverse color palette, and eco-friendly nature. This trend aligns with growing environmental consciousness and a desire for unique, rustic, and eco-conscious decor choices, making dried flowers a popular choice for enhancing special occasions across the continent. In conclusion, Europe's dried flower market is growing, driven by sustainability trends and demand for eco-friendly decor, offering business opportunities.

Asia Pacific Dried Flowers Market

Asia Pacific Dried Flowers Market Analysis:

According to Cognitive Market Research, Asia Pacific held a considerable market share in 2023, accounting for more than 25% of the global revenue due to the region’s growing consumer interest in sustainable and eco-friendly products, a rising demand for floral decor in events and home interiors, and increased awareness of the long-lasting beauty and fragrance of dried flowers. According to Cognitive Market Research, a growing preference for sustainable and long-lasting home decor drives market growth. Dried flowers not only offer eco-friendly alternatives but also add a touch of natural beauty to interiors. This aligns with the increasing demand for environmentally conscious and aesthetically pleasing home decor, making dried flowers a popular choice in the Asia Pacific region. In conclusion, the Asia Pacific dried flower market is growing rapidly, driven by increasing consumer interest in sustainable and decorative options, offering lucrative opportunities for businesses and environmental considerations.

South America Dried Flowers Market

South America Dried Flowers Market Analysis:

According to Cognitive Market Research, South America accounted for more than 5% of the global revenue in 2023 due to the region's rich biodiversity and favorable climate conditions facilitating the cultivation and collection of unique dried flower varieties, making the region a natural source for these products. Additionally, increased global demand for sustainable and eco-friendly alternatives to fresh flowers has boosted exports. Cultural significance and traditional uses of dried flowers within the region contribute to the market's growth. According to Cognitive Market Research, there is a growing demand for unique and eco-friendly materials in the jewelry and fashion Accessories industry. Dried flowers are increasingly used in jewelry design and as embellishments for fashion accessories, offering a sustainable and aesthetically pleasing alternative. This trend aligns with consumer preferences for environmentally responsible products, contributing to the market's expansion. In conclusion, South America's dried flower market offers economic potential and cultural richness, requiring sustainable practices to preserve natural beauty.

Middle East and Africa Dried Flowers Market

Middle East and Africa Dried Flowers Market Analysis:

According to Cognitive Market Research, the Middle East and Africa accounted for more than 4% of the global revenue in 2023 due to growing demand for sustainable and eco-friendly home decor and gifting options. Consumers in the MEA region increasingly value dried flowers for their long-lasting beauty, low environmental impact, and cultural significance. This demand is fueling the growth of the dried flower market as it aligns with the region's focus on environmentally responsible choices and traditional aesthetics. According to Cognitive Market Research, the growing trend of eco-friendly, sustainable gifts drives market growth in this region. Dried flowers offer a unique gift option, with their longevity and natural beauty aligning with the region's increasing interest in green gifting. Consumers appreciate their aesthetic appeal and eco-conscious nature, making them stand out for memorable and sustainable presents. In conclusion, the MEA dried flower market is growing due to increasing demand, but sustainability and regulatory measures are crucial for its long-term success.

Dried Flowers Market Analysis

Dried Flowers Flower Type Segment Analysis

According to Cognitive Market Research, rose held the major market share over the forecast period due to growing demand for sustainable and long-lasting floral arrangements. Consumers appreciate the eco-friendly aspect and enduring beauty of dried roses, making them a popular choice for home décor, weddings, and gifting.

Lavender is the fastest-growing category over the forecast period due to increasing consumer demand for natural and aromatherapeutic products. Lavender's calming and fragrant properties make it a popular choice for potpourri, sachets, and essential oils. As more people seek eco-friendly and sustainable options, the market benefits from lavender's appeal as a versatile, renewable resource, contributing to market growth.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Dried Flowers Industry. Request a Free Sample PDF!

Dried Flowers Application Segment Analysis

According to Cognitive Market Research, weddings & events decoration hold a prominent market share due to the growing popularity of eco-friendly and rustic-themed weddings and events. Dried flowers offer sustainable, cost-effective, and long-lasting decoration options, aligning with the desire for environmentally conscious celebrations. Their versatility in bouquets, centerpieces, and decor contributes to a flourishing market catering to these trends.

Home decoration is the fastest-growing category over the forecast period due to the eco-friendly and sustainable nature of dried flowers, which aligns with increasing consumer concerns about the environment. Dried flowers offer a long-lasting and cost-effective solution for adding natural beauty to interior spaces. Their versatility in various decor styles, from rustic to minimalist, makes them a favored choice for enhancing home aesthetics.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Dried Flowers Preservation Technique Segment Analysis

Preservation Technique Segment Analysis

According to Cognitive Market Research, air drying held a prominent market share due to its natural preservation method. With increasing demand for sustainable and eco-friendly products, air-dried flowers offer an environmentally friendly alternative to artificial or chemically preserved blooms. Consumers appreciate the charm and authenticity of air-dried flowers, making them a significant trendsetter in the dried flower market.

The silica gel is the fastest-growing category over the forecast period as it preserves the quality and longevity of dried flowers. By effectively absorbing moisture, silica gel helps prevent decay, discoloration, and microbial growth in dried flower arrangements. Its moisture-absorbing properties make it an indispensable component for floral preservation, ensuring that dried flowers maintain their aesthetic appeal and shelf life.

• Air Drying
• Glycerin
• Silica Gel
• pressing
• Sand
• Others

Dried Flowers Distribution Channel Segment Analysis

Distribution Channel Segment Analysis

According to Cognitive Market Research, online hold a prominent market share due to increased consumer demand for unique and sustainable decor options. E-commerce platforms provide convenience and various dried flowers, appealing to a diverse customer base. Additionally, the rise of DIY projects and eco-conscious consumers looking for long-lasting, environmentally friendly alternatives to fresh flowers further fuels this market's growth.

The offline is the fastest-growing category over the forecast period as consumers are seeking natural decor and gifts, appreciating their longevity and aesthetic appeal. Brick-and-mortar flower shops and craft stores cater to this demand, providing unique, tactile experiences and personalized recommendations, which online retailers often cannot match. The market thrives on the tangible connection between buyers and handpicked dried blooms, offering an alternative to fresh flowers for various occasions.

• Online
• Offline

Dried Flowers Price Segment Analysis

Price Segment Analysis

According to Cognitive Market Research, low prices hold a prominent market share due to the increased competition among suppliers. These drivers lead to price competition, causing downward pressure on dried flower prices. Additionally, cost-effective production and efficient supply chain management also contribute to lower prices in the market, making dried flowers more accessible to consumers.

The medium price is the fastest-growing category over the forecast period as a moderate price point attracts a wide customer base, balancing affordability with quality. This affordability factor fosters increased demand for dried flowers, making them accessible for everyday decorative and special occasions. As a result, the medium price segment plays a pivotal role in stimulating market growth and sustaining a diverse customer base.

• High
• Medium
• Low

Author's Detail

Pratik Shirsath

Research Associate at Cognitive Market Research

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