Electric Mop Market Report 2025 (Global Edition)

MARKET DYNAMICS

KEY DRIVERS 

• Companies are encouraged to continuously produce new mop advances which is boosting the market development.

The electric mop industry has seen a notable surge in innovation. Companies are investing more in research and development to create cutting-edge mop products that satisfy shifting consumer needs. It is expected that this focus on innovation will play a significant role in the market's growth over the next years. One important trend in the industry is the introduction of features in electric mops that offer convenience and enhanced efficiency over manual mops. These electric mop heads often include automated cleaning functions like spinning or vibrating heads in addition to built-in water spraying systems for deep cleaning. For instance, iRobot is a company well-known for its Roomba line of robotic vacuum cleaners. iRobot's product selection has expanded with the introduction of the Braava series of robotic mop heads. Customers searching for automated cleaning solutions often choose these electric mop options because of their ability to efficiently clean floors via the use of cutting-edge navigation technology. Demand is increasing even more because of several big businesses releasing different featured mop variations. For instance, a significant player in the electric mop market is Bissell, a well-known brand in the cleaning industry. Bissell has introduced many electric mop models, such as the SpinWave and the PowerFresh Slim, that can effectively clean various types of floor surfaces. Furthermore, SharkNinja, a company renowned for its creative approach to home appliances, has introduced its Shark brand into the electric mop market. The Shark Steam Mop line offers effective and sanitary cleaning solutions by fusing the force of steam with clever design elements. For the user's comfort and convenience, these mopheads include ergonomic handles and customizable settings. Therefore, the launch of cutting-edge electric mop brands like iRobot, Bissell, and SharkNinja is anticipated to propel market expansion by providing customers with cutting-edge cleaning solutions that simplify their cleaning routines and produce outstanding outcomes.

• Increasing consumer awareness about cleanliness is favoring the market growth for electric mop

The market for electric mop products has been growing at an exponential rate because of the growing customer desire for clean homes and public areas. The World Health Organisation (WHO) reported that over 60% of people worldwide regularly practice cleaning, highlighting the significance of cleaning for personal hygiene and overall health. Moreover, individuals of all backgrounds and cultures have a strong affinity for the value of cleanliness. It goes beyond simple beauty to include environmental awareness and health concerns. Eighty-seven percent of research participants published in the International Journal of Hygiene and Environmental Health said that cleanliness was essential to leading a healthy lifestyle ("Importance of Cleanliness for a Healthy Environment"). Such viewpoints are indicative of a general understanding of the importance of cleanliness in stopping the spread of illness and enhancing general well-being. The market for electric mops has increased due to a noticeable movement in consumer preferences in recent years towards eco-friendly cleaning products. Customers are choosing sustainable cleaning solutions over conventional ones as they become more aware of how their purchases affect the environment. The market for electric mop products has expanded because of a discernible shift in customer preferences in favor of environmentally friendly cleaning supplies in recent years. Consumers are becoming more conscious of the environmental impact of their purchases, leading them to select sustainable cleaning solutions over traditional ones. According to data from Euromonitor International ("Euromonitor International: Cleaning Products in the 21st Century"), the market for eco-friendly cleaning solutions expanded at a compound annual growth rate of 8% between 2015 and 2020. This chart shows how, due to their increased efficiency and environmental friendliness over conventional cleaning materials, consumers are utilizing electric mops more and more. The COVID-19 pandemic has also led to a rise in the usage of electric mops because people are emphasizing thorough and hygienic cleaning practices to lower the risk of viral transmission. As the importance of sanitation and disinfection becomes more widely recognized, families and businesses alike are investing in state-of-the-art cleaning technologies to maintain sanitary and secure environments. As a result, consumer demand for cleanliness and awareness of environmental and health issues has significantly boosted the growth of the electric mop market. (Source- http://World Health Statistics 2022 (who. int))

RESTRAINT

• It is projected that easier consumer access to traditional mop products will limit market expansion for electric mops

The market expansion for electric mop products could be hindered by the growing availability of conventional mop products. Conventional mopheads are a common and recognizable item found in most homes and businesses, and they have been for a long time. However as electric mops have become more popular due to their efficiency and simplicity, customer preferences have changed. With features like automated scrubbing, adjustable settings, and sometimes even built-in sanitization capabilities, electric mops are made to make cleaning easier. Customers looking for cleaners with greater efficiency are becoming more interested in these features. However, the fact that consumers can still purchase and use traditional mops is expected to limit the growth of the electric mop industry. not like electric mop heads. Traditional mops, in contrast to electric mops, don't need energy, are usually less expensive, and don't have a learning curve related to picking up new technology. Nonetheless, some consumers might feel that the comfort and ease of use of conventional mop types outweigh the advantages of electric versions. They can be reluctant to spend money on new technologies, or they might prefer the tactile experience of cleaning floors by hand. Therefore, the popularity of traditional mops may have an impact on the growth of the electric mops market.

How did the COVID-19 impact the Global Electric Mop Market?

The worldwide electric mop market was greatly affected by the COVID-19 pandemic, which presented possibilities as well as problems for the sector. The production and delivery of electric mop products were delayed because the pandemic disrupted international supply networks. Production quantities were impacted by a scarcity of raw materials and components because of factory closures, travel restrictions, and transportation interruptions. Many customers cut back on discretionary spending, even on non-essential household goods like electric mops, because of job losses and economic uncertainty. The producers of electric mops saw a direct drop in sales and income because of this fall in consumer purchasing power. However, there was a discernible shift in consumer behavior towards house cleaning and upkeep as consumers spent more time at home because of lockdowns and remote work arrangements. As a result, families looking for quick and efficient cleaning solutions saw little demand for electric mops. As traditional stores faced closures or capacity limits, internet sales channels became critical for manufacturers of electric mop products. Electric mop sales surged online during the epidemic as e-commerce platforms became popular with consumers seeking to purchase home appliances. Many electric mop producers seized the opportunity presented by the epidemic to innovate and alter their goods in response to changing consumer needs. To make electric mops more consumer-friendly, features including more mobility, longer battery life, and antimicrobial cleaning ability were included. Additionally, as vaccination campaigns became more active and international limitations were eased, the electric mop industry started to recover from the pandemic's early effects. Sales of electric mop products have slowly recovered because of pent-up demand and persistent worries about hygiene and cleanliness; further growth in this market is envisaged in the post-pandemic period. To sum up, the COVID-19 pandemic posed several obstacles for the worldwide electric mop market; nevertheless, it also unveiled prospects for advancement, flexibility, and expansion in response to evolving customer demands and industry dynamics.

Our study will explain complete manufacturing process along with major raw materials required to manufacture end-product. This report helps to make effective decisions determining product position and will assist you to understand opportunities and threats around the globe.

The Global Electric Mop Market is witnessing significant growth in the near future.

In 2023, the Stream segment accounted for noticeable share of global Electric Mop Market and is projected to experience significant growth in the near future.

The Wireless segment is expected to expand at the significant CAGR retaining position throughout the forecast period.

Some of the key companies Haier Group Corporation , Xiaomi Corporation and others are focusing on its strategy building model to strengthen its product portfolio and expand its business in the global market.

Frequently Asked Questions (FAQs)