Haircare Market Report 2024 (Global Edition)

Global Haircare Market Report 2024 Market Size Split by Product (Hair Styling, Shampoo, Hair Colorant, Conditioners, Hair Oil), by Application (Hair Treatment, Scalp Treatment), by Distribution Channe...

Haircare Market Report Description

We have various report editions of Haircare Market, hence please contact our sales team and author directly to obtain/purchase a desired Edition eg, Global Edition, Regional Edition, Country Specific Report Edition, Company Profiles, Forecast Edition, etc. Request for your Free Sample PDF/Online Access.

Competitive Landscape of the Haircare Market

Key players deploy strategic initiatives such as product innovations, partnerships, and mergers. Companies prioritize R&D to introduce cutting-edge reagents, ensuring a competitive edge. Robust distribution networks and adherence to quality standards amplify market presence, fostering an environment where agility and innovation define industry leaders.

Haircare industry news

In July 2022, A new skin and hair care line called VIVVI & BLOOM was introduced by The Johnson & Johnson Company for infants and young children of all ages. 

(Source: https://www.beautypackaging.com/issues/temp2022/view_breaking-news/johnson-johnson-unveils-new-skin-hair-care-brand-for-babies-toddlers/

Top Companies Market Share in Haircare Industry: (In no particular order of Rank)

• P&G
• Estée Lauder
• L'Oréal
• Amka Products
• Johnson & Johnson
• Avon
• TONI&GUY
• Unilever
• Shiseido.
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of Haircare Market

Which Region Dominates the Market in 2024?

According to Cognitive Market Research, North America dominated the market in 2024 and accounted for around 40% of the global revenue. The desire for specialized products that cater to various hair types, expanding consumer knowledge of hair health, and a growing preference for natural and organic formulations are all driving expansion in the North American haircare market. North America is a vital area for the growth of the haircare sector because of the effect of social media trends and technological developments in haircare products.

Which Region is Expanding at the Fastest CAGR?

The European region is witnessing an increase in reagent sales. Several factors, such as the growing emphasis on personal grooming, rising disposable incomes, and growing awareness of hair health, are driving the expansion of the European haircare market. Customers in the area are looking for high-quality haircare products that address various hair issues, creating a demand for creative formulas and specialist treatments.

The current report Scope analyzes Haircare Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Haircare Market

According to Cognitive Market Research, the global Haircare market size was estimated at USD 91815.2 Million out of which North America held the major market of more than 40% of the global revenue with a market size of USD 36726.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.1% from 2024 to 2031. The desire for specialized products that cater to a variety of hair types and rising consumer awareness of hair health are two factors driving the growth of the haircare market in North America. The natural and organic haircare market is one that is notably expanding as people look for products that are made with gentle ingredients and don't contain harsh chemicals. North American brands are responding to the changing needs of consumers by emphasizing innovation and sustainability, which is helping the region's haircare market to keep growing.

• According to Cognitive Market Research, the US had a major share in the Haircare market with a market size of USD 28976.88 million in 2024 and is projected to grow at a CAGR of 4.9% during the forecast period. The demand is amplified by the nation's Strong emphasis on personal grooming and hygiene driving demand for high-quality haircare products.
• The Canada Haircare market had a market share of USD 4407.13 million in 2024 and is projected to grow at a CAGR of 5.9% during the forecast period. Canada's rising preference for natural and organic formulations aligning with the country's eco-conscious consumer base.
• The Mexico Haircare market is projected to witness growth at a CAGR of 5.6% during the forecast period with a market size of USD 3342.07 million in 2024.

Europe Haircare Market

According to Cognitive Market Research, with a market value of USD 91815.2 million in 2024 and projected to expand at a compound annual growth rate (CAGR) of 5.4% from 2024 to 2031. Europe accounted for a share of over 30% of the global market size of USD 27544.56 million. The European haircare market is growing due to rising consumer awareness of hair health and a strong focus on personal grooming. The premium haircare market is one area that is expanding significantly as consumers look for high-quality products with cutting-edge formulas and focused remedies for a range of hair issues. European haircare brands are highly innovative and sustainable, appealing to a culture that places a high value on wellness, beauty, and self-care. They also serve a discerning consumer base and help the haircare market in the region grow overall.

• The United Kingdom Haircare market had a market share of USD 4627.49 million in 2024 and is projected to grow at a CAGR of 6.2% during the forecast period. In the UK, Haircare sales witness an upswing due to the nation's expansion of e-commerce platforms providing access to a wide range of haircare brands and products. 
• The France Haircare market is projected to witness growth at a CAGR of 4.6% during the forecast period with a market size of USD 2534.10 million in 2024.
• According to Cognitive Market Research, the Germany Haircare market size was valued at USD 5453.82 million in 2024 and is projected to grow at a CAGR of 5.6% during the forecast period. In Germany, Haircare sales surge due to the nation's focus on hair health and appearance as part of overall wellness and lifestyle trends.
• The Italy Haircare market is projected to witness growth at a CAGR of 4.8% during the forecast period with a market size of USD 2368.83 million in 2024.
• The Russia Haircare market is projected to witness growth at a CAGR of 4.4% during the forecast period with a market size of USD 4269.41 million in 2024.
• The Spain Haircare market is projected to witness growth at a CAGR of 4.5% during the forecast period with a market size of USD 2258.65 million in 2024.
• The Luxembourg Haircare market is projected to witness growth at a CAGR of 5.5% during the forecast period with a market size of USD 135.98 million in 2024.
• The Portugal Haircare market is projected to witness growth at a CAGR of 5.2% during the forecast period with a market size of USD 578.44 million in 2024.
• The Greece Haircare market is projected to witness growth at a CAGR of 5.7% during the forecast period with a market size of USD 330.53 million in 2024.
• Rest of Europe Haircare market is projected to witness growth at a CAGR of 4.1% during the forecast period with a market size of USD 4269.41 million in 2024.

 

Asia Pacific Haircare Market

According to Cognitive Market Research, the global Haircare market size was estimated at USD 91815.2 Million out of which Asia Pacific held the market of around 23% of the global revenue with a market size of USD 21117.50 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.9% from 2024 to 2031. The haircare industry is booming in the Asia Pacific area as consumer interest in personal grooming and beauty grows. The demand for traditional cures and components has led to a noteworthy growth in the herbal and natural haircare business. Given the wide variety of hair textures and kinds in the area, marketers are coming up with creative ways to provide customized solutions. The Asia Pacific haircare market is growing as disposable incomes rise and beauty standards change, offering chances for local and international brands to attract discriminating customers.

• According to Cognitive Market Research, the China Haircare market size was valued at USD 9502.87 million in 2024 and is projected to grow at a CAGR of 8.4% during the forecast period. Haircare sales surge in China due to the nation's rising disposable income and urbanization leading to increased spending on personal grooming.
• The Japan Haircare market is projected to witness growth at a CAGR of 7.4% during the forecast period with a market size of USD 2914.21 million in 2024.
• The India Haircare market had a market share of USD 2534.10 million in 2024 and is projected to grow at a CAGR of 10.7% during the forecast period. The demand is augmented by India's increasing influence of Western beauty trends and the popularity of salon services driving demand for haircare products.
• The South Korea Haircare market is projected to witness growth at a CAGR of 8.0% during the forecast period with a market size of USD 2111.75 million in 2024.
• The Australia Haircare market is projected to witness growth at a CAGR of 8.6% during the forecast period with a market size of USD 1098.11 million in 2024.
• The South East Asia Haircare market is projected to witness growth at a CAGR of 9.9% during the forecast period with a market size of USD 1457.11 million in 2024.
• The Rest of Asia Pacific Haircare market is projected to witness growth at a CAGR of 8.7% during the forecast period with a market size of USD 1499.34 million in 2024.

South America Haircare Market

According to Cognitive Market Research, the global Haircare market size was estimated at USD 91815.2 Million out of which Latin America market of more than 5% of the global revenue with a market size of USD 4590.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.3% from 2024 to 2031. The haircare industry in Latin America is thriving because of the region's high value placed on personal grooming and appearance. The hair treatment industry is one area that is expanding significantly as people choose products that address particular hair issues like hydration and damage restoration. Given the variety of hair kinds that are common in the area, brands are coming up with new ideas to cater to consumers' specific demands. Latin America's haircare market is growing as economic conditions improve and beauty standards change, providing chances for local and international companies to flourish in the region's vibrant beauty industry.

• According to Cognitive Market Research, the Brazil Haircare market size was valued at USD 1964.85 million in 2024 and is projected to grow at a CAGR of 6.9% during the forecast period. Haircare sales flourish in Brazil due to the nation's innovation in haircare formulations, including natural and organic options, catering to evolving consumer preferences.
• The Argentina Haircare market had a market share of USD 771.25 million in 2024 and is projected to grow at a CAGR of 7.2% during the forecast period. The demand is augmented by Argentina's commitment to influence of celebrity culture and social media trends shaping beauty standards and driving product adoption.
• The Colombia Haircare market is projected to witness growth at a CAGR of 6.1% during the forecast period with a market size of USD 408.58 million in 2024.
• The Peru Haircare market is projected to witness growth at a CAGR of 6.5% during the forecast period with a market size of USD 376.44 million in 2024.
• The Chile Haircare market is projected to witness growth at a CAGR of 6.6% during the forecast period with a market size of USD 330.53 million in 2024.
• The Rest of Latin America Haircare market is projected to witness growth at a CAGR of 5.4% during the forecast period with a market size of USD 739.11million in 2024.

Middle East and Africa Haircare Market

According to Cognitive Market Research, the global Haircare market size was estimated at USD 91815.2 Million out of which Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 1836.30 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.6% from 2024 to 2031. The haircare industry is expanding throughout the Middle East and Africa as a result of the increased focus on personal grooming and attractiveness. The luxury haircare market is one that is expanding noticeably as people look for high-end products with cutting-edge formulas and decadent experiences. As cultural influences and a range of hair types shape consumer preferences, firms are adapting to suit the specific demands of the market. The Middle East and Africa haircare market offers chances for firms to establish themselves in this dynamic and quickly rising industry as disposable incomes rise and beauty standards alter.

• According to Cognitive Market Research, the GCC Countries Haircare market size was valued at USD 785.94 million in 2024 and is projected to grow at a CAGR of 7.4% during the forecast period. Haircare sales flourish in the GCC Countries due to the increasing consumer awareness of hair health and the importance of grooming.
• The Egypt Haircare market is projected to witness growth at a CAGR of 6.9% during the forecast period with a market size of USD 192.81 million in 2024.
• The South Africa Haircare market is projected to witness growth at a CAGR of 7.6% during the forecast period with a market size of USD 290.14 million in 2024. Haircare sales flourish in the South Africa due to the diverse population with varying hair types and textures driving demand for specialized products.
• The Turkey Haircare market is projected to witness growth at a CAGR of 6.1% during the forecast period with a market size of USD 157.92 million in 2024.
• The Nigeria Haircare market is projected to witness growth at a CAGR of 5.7% during the forecast period with a market size of USD 192.81 million in 2024.
• The Rest of MEA Haircare market is projected to witness growth at a CAGR of 5.6% during the forecast period with a market size of USD 216.68 million in 2024.

Haircare Market Analysis

Haircare Market Product  Segment Analysis 

According to Cognitive Market Research, Hair Styling held the major market share over the forecast period. The haircare market is expanding thanks largely to hair styling products, which satisfy customers' need for creative and adaptable styling options. The hair styling section provides alternatives for achieving a variety of hairstyles and resolving specific hair difficulties, leading to overall market expansion. This segment includes its wide array of goods, including hair gels, sprays, and styling appliances like curling irons and straighteners.

Shampoo is the fastest-growing category over the forecast period. Shampoo formulations are always changing, addressing different hair types and concerns such as moisture, volume, and scalp health. Customers' need for delicate yet effective cleaning products fuels novel components and customized formulas, propelling the haircare market's overall growth.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Haircare Industry. Request a Free Sample PDF!

Haircare Market Segment Analysis 

According to Cognitive Market Research, Hair Treatment holds a prominent market share. The haircare business is growing because hair treatment solutions address specific hair concerns, including frizz, dryness, and damage. Treatment choices include masks, serums, and oils made with specific elements like vitamins, keratin, and argan oil, emphasizing nourishing and restoring hair. Consumers looking to enhance the health and appearance of their hair desire cutting-edge and potent treatment options.

Scalp Treatment is the fastest-growing category over the forecast period. Because they address various scalp issues like dandruff, dryness, and irritation, scalp treatment solutions propel growth in the haircare industry. These treatments, formulated with vitamins, salicylic acid, and tea tree oil, provide answers for supporting hair growth and preserving the scalp's health. There is a growing consumer understanding of the significance of having a healthy scalp.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Haircare Distribution Channel Segment Analysis

According to Cognitive Market Research, Hypermarkets hold a prominent market share. They contribute significantly to the expansion of the haircare industry by providing a wide assortment of goods from different brands at affordable costs. Thanks to their large floor area and varied client base, hypermarkets facilitate quick access to a wide selection of haircare goods, such as shampoos, conditioners, styling products, and treatments, for consumers. This drives market growth and sales.

E-commerce is the fastest-growing category over the forecast period. The haircare market is expanding because e-commerce platforms give customers easy access to a wide range of goods from various manufacturers. E-commerce platforms cater to a wide range of customer tastes with the simplicity of online purchasing and doorstep delivery. They offer specialized haircare products, tailored suggestions, and the newest trends, which in turn drive sales and market expansion in the haircare business.

• Hypermarkets
• E-Commerce
• Pharmacies

Author's Detail

Nisha Deore

Research Analyst at Cognitive Market Research

LinkedIn

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I am a well-organized, conscientious, and professional Research Analyst with two plus years of experience. In my current role, I conduct in-depth secondary research, data mining, competitive analysis, DRO's, PR, and Collateral writing. Whilst I enjoy working as part of a team, researching information, analyzing data, and producing results that help my organization to achieve its commercial and financial objectives.

Author's Conclusion