Global Hard Seltzer
Market Report
2024
Hard Seltzer Market Size 2023 will be USD 22.06 Billion with a growing CAGR of 17.22% within the forecast period.2023 to 2030
The base year for the calculation is 2023 and 2019 to 2023 will be historical period. The year 2024 will be estimated one while the forecasted data will be from year 2025 to 2031. When we deliver the report that time we updated report data till the purchase date.
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The Global Hard Seltzer Market Size 2023 will be USD 22.06 Billion with a growing CAGR of 17.22% within the forecast period.2023 to 2030
Base Year | 2023 |
Historical Data Time Period | 2019-2023 |
Forecast Period | 2024-2031 |
Global Hard Seltzer Market Sales Revenue 2030 | $ 15.22 Billion |
Global Hard Seltzer Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 12.75% |
Market Split by ABV Content |
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Market Split by Packaging |
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Market Split by Flavor |
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Market Split by Distribution Channel |
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List of Competitors |
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Regional Analysis |
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Country Analysis |
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Key Qualitative Information Covered |
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Hard Seltzer Market is Segmented as below. Particular segment of your interest can be provided without any additional cost. Download the Sample Pages!
Hard seltzer is an alcoholic beverage that has become increasingly popular in recent years. It is a carbonated, flavored beverage usually made with a mixture of water, alcohol, and flavor additives. The alcohol in hard seltzer is usually derived from fermented sugars, such as cane sugar, malted barley, or sometimes even fermented fruit juice. Hard seltzers have become especially popular in warm-weather seasons and are often enjoyed as a chilled and refreshing alternative to beer or cocktails. Their rise in popularity is attributed to their relatively low calorie count, fruity flavors, and perceived health benefits when compared to traditional alcoholic beverages.
The increasing awareness of health and the demand for flavored beverages play a vital role in driving the growth of the hard seltzers market. Hard seltzers have become popular due to the availability of healthier options compared to traditional alcoholic beverages. As per a Survey conducted by IWSR, 52% of consumers were trying to reduce their alcohol consumption.
Nowadays most people prefer drinks that are low in sugar, low in calories, organic, and healthy. Thus some of the key players focus on product innovation to fulfil the consumer's requirement. For instance, In 2021 Anheuser-Busch InBev launched zero added sugar Michelob Ultra Organic Seltzer in three flavors spicy pineapple, peach pear, and cucumber lime. Moreover, Mass Bay Brewing Co.’s hard seltzers contain 100 calories and 3 grams of carbohydrates. These are sugar- and gluten-free as well as considered vegan and keto-friendly. Thus the increasing demand for healthier beverages boosts the demand for Hard seltzer market
The major cause for restraining the growth of the hard seltzers market is government regulations for waste management and water resource usage, Thus companies are facing financial loss. Moreover, tax policies affecting imports and exports also impact local manufacturers, including raised customs duties and excise duties hindering the growth of the Hard seltzers market.
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April 2021
Pure Piraña is alcohol re-imagined. “Pure” stands for the beautiful simplicity of hard seltzer, crafted with carbonated purified water and a dash of natural flavorings, together with 4.5% alcohol.
May 2020
SOURCE-(https://www.thesun.co.uk/fabulous/food/11659796/kopparberg-launches-new-hard-seltzer-range/)
For a calorie-friendly alternative to enjoy in the sunshine, you can choose from Passionfruit, Mixed Berries, or Black Cherry. Each can is carb and gluten-free, vegan-friendly, and packs 5% ABV but only 93 calories. Koppaberg's Hard Seltzer is made with its KopparSpirit, which leaves behind no residual sugar but still packs a punch.
Top Companies Market Share in Hard Seltzer Industry: (In no particular order of Rank)
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North America was the leding region of hard seltzer market. This dominance will continue throughout the forecast period for the hard seltzer market. The region has experienced a growth in demand, particularly among younger consumers. The primary driver of the expansion of the hard seltzer industry in the region is the increasing consumer preference for beverages with lower alcohol content, reduced calorie counts, and gluten-free options. Additionally, millennials are attracted to flavored alcoholic beverages is further expected to have a positive impact on the hard seltzer market over the forecast period.
The current report Scope analyzes Hard Seltzer Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com
The above graph is for illustrative purposes only.
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Global Hard Seltzer Market Report 2024 Edition talks about crucial market insights with the help of segments and sub-segments analysis. In this section, we reveal an in-depth analysis of the key factors influencing Hard Seltzer Industry growth. Hard Seltzer market has been segmented with the help of its ABV Content, Packaging Flavor, and others. Hard Seltzer market analysis helps to understand key industry segments, and their global, regional, and country-level insights. Furthermore, this analysis also provides information pertaining to segments that are going to be most lucrative in the near future and their expected growth rate and future market opportunities. The report also provides detailed insights into factors responsible for the positive or negative growth of each industry segment.
According to our analysis, the ABV of more than 5% to 6.9% accounted for more than 52 % share of the total Hard seltzers market in 2020 and is projected to grow over the forecast period. This is due to the rise in consumption of alcohol, including wine, spirits, and beer, as well as soda with a higher than 5% alcohol content.
The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Hard Seltzer Industry. Request a Free Sample PDF!
Metal cans are highly used as containers in the beverage industry because of their significant advantages, such as durability, multi-colored printing, marketing support, ease of use, and sustainability. Moreover, metal-filled drinks do not require additives, maintain their nutritional properties, and retain their original flavor for an extended period of time.
Hard Seltzer Market, by Packaging
The above Graph is for representation purposes only. This chart does not depict actual Market share.
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The flavored segment contributed 76% % of the total revenue generated in 2022. This growth can be mainly attributed to the availability of a variety of fruit flavors along with lighter and low-calorie alcoholic beverages. Hard seltzers offer different flavors such as lime, mango, Black Cherry, etc. Classic hard seltzers are also expected to show significant growth in the near future.
According to our analysis, the off-trade segment was the leading segment in 2022. This segment also includes all hypermarkets and supermarkets, as well as convenience stores and mini markets, as well as wine and spirit shops. Customers prefer these stores because of the substantial discounts and promotions. Additionally, most brands choose to introduce their products through big supermarkets like Walmart to target a large number of customers.
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Nisha Deore is a highly skilled Research Analyst with over three years of experience specializing in the agriculture and food & beverage sectors. Her expertise encompasses secondary research, data mining, competitive analysis, and the development of detailed collateral and PR materials. Known for her meticulous approach, Nisha designs robust research methodologies and delivers actionable insights that support her organization’s commercial and financial objectives.
In her current role, Nisha manages research for both the agriculture and food & beverage categories, leading initiatives to uncover market opportunities and enhance competitive positioning. Her strong analytical skills and ability to provide clear, impactful findings have been crucial to her team’s success. With a deep passion for both sectors and a commitment to continuous professional development, Nisha remains an invaluable asset in the dynamic landscape of market research.
Our study will explain complete manufacturing process along with major raw materials required to manufacture end-product. This report helps to make effective decisions determining product position and will assist you to understand opportunities and threats around the globe.
The Global Hard Seltzer Market is witnessing significant growth in the near future.
In 2023, the 1.0% To 4.9% segment accounted for noticeable share of global Hard Seltzer Market and is projected to experience significant growth in the near future.
The Bottle segment is expected to expand at the significant CAGR retaining position throughout the forecast period.
Some of the key companies Smirnoff Spiked Seltzer , White Claw and others are focusing on its strategy building model to strengthen its product portfolio and expand its business in the global market.
Please note, we have not disclose, all the sources consulted/referred during a market study due to confidentiality and paid service concern. However, rest assured that upon purchasing the service or paid report version, we will release the comprehensive list of sources along with the complete report and we also provide the data support where you can intract with the team of analysts who worked on the report.
Disclaimer:
ABV Content | 1.0% To 4.9%, 5.0% To 6.9% |
Packaging | Bottle, Cans |
Flavor | Classic or unflavored, Flavored |
Distribution Channel | Off-trade, On-trade |
List of Competitors | Smirnoff Spiked Seltzer, Nauti Seltzer, White Claw, Truly Hard Seltzer, Polar Seltzer, NÜTRL, Bud Light, Corona Seltzer, Vizzy Hard Seltzer |
This chapter will help you gain GLOBAL Market Analysis of Hard Seltzer. Further deep in this chapter, you will be able to review Global Hard Seltzer Market Split by various segments and Geographical Split.
Chapter 1 Global Market Analysis
Global Market has been segmented on the basis 5 major regions such as North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
You can purchase only the Executive Summary of Global Market (2019 vs 2024 vs 2031)
Global Market Dynamics, Trends, Drivers, Restraints, Opportunities, Only Pointers will be deliverable
Chapter 2 North America Market Analysis
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Qualitative Analysis for the North America Market: North America Hard Seltzer Market Trends North America Hard Seltzer Technological Road Map North America Hard Seltzer Market Drivers North America Hard Seltzer Market Restraints North America Hard Seltzer Market Opportunity Market Attractiveness Analysis COVID – 19 Impact Analysis PESTEL Analysis Porter’s Five Forces Analysis Product Life Cycle Industrial Chain Analysis
You can purchase only the Executive Summary North America Market (2019 vs 2024 vs 2031)
Chapter 3 Europe Market Analysis
You can purchase only the Executive Summary Europe Market (2019 vs 2024 vs 2031)
Chapter 4 Asia-Pacific Market Analysis
You can purchase only the Executive Summary Asia Pacific Market (2019 vs 2024 vs 2031)
Chapter 5 South America Market Analysis
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Chapter 6 Middle East and Africa Market Analysis
You can purchase only the Executive Summary Middle East and Africa Market (2019 vs 2024 vs 2031)
Only Available with Corporate User License
Chapter 7 Top 10 Countries Analysis
Competitor's Market Share and Revenue (Subject to Data Availability for Private Players)
Chapter 8 Competitor Analysis (Subject to Data Availability (Private Players))
(Subject to Data Availability (Private Players))
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Chapter 9 Qualitative Analysis (Subject to Data Availability)
Segmentation ABV Content Analysis 2019 -2031, will provide market size split by ABV Content. This Information is provided at Global Level, Regional Level and Top Countries Level The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 10 Market Split by ABV Content Analysis 2019 -2031
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Chapter 11 Market Split by Packaging Analysis 2019 -2031
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Chapter 12 Market Split by Flavor Analysis 2019 -2031
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Chapter 13 Market Split by Distribution Channel Analysis 2019 -2031
This chapter helps you understand the Key Takeaways and Analyst Point of View of the global Hard Seltzer market
Chapter 14 Research Findings
Here the analyst will summarize the content of entire report and will share his view point on the current industry scenario and how the market is expected to perform in the near future. The points shared by the analyst are based on his/her detailed in-depth understanding of the market during the course of this report study. You will be provided exclusive rights to interact with the concerned analyst for unlimited time pre purchase as well as post purchase of the report.
Why 1.0% To 4.9% have a significant impact on Hard Seltzer market? |
What are the key factors affecting the 1.0% To 4.9% and 5.0% To 6.9% of Hard Seltzer Market? |
What is the CAGR/Growth Rate of Bottle during the forecast period? |
By type, which segment accounted for largest share of the global Hard Seltzer Market? |
Which region is expected to dominate the global Hard Seltzer Market within the forecast period? |
Segmentation Level Customization |
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Global level Data Customization |
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Region level Data Customization |
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Country level Data Customization |
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Company Level |
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Additional Data Analysis |
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Additional Qualitative Data |
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Additional Quantitative Data |
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Service Level Customization |
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Report Format Alteration |
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