Indoor Plant Market Report 2025 (Global Edition)

Global Indoor Plant Market Report 2025 Market Size Split by Type (Shade-Loving Plants, Low Light Plants, High Light Plants, Others), by Application (Absorb Harmful Gases, Oxygen Releasing, Landscape D...

Indoor Plant Market Report Description

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Competitive Landscape of the Indoor Plants Market

The competitive landscape of the Indoor Plants market is characterized by a diverse array of players ranging from large-scale commercial nurseries to small local growers and retailers. Key players in the market include nursery operators, plant wholesalers, online retailers, and brick-and-mortar garden centers. These companies compete on various factors such as product quality, variety, pricing, distribution channels, and customer service to gain a competitive edge in the market.

Indoor Plants Industry News 

In December 2021, Monrovia, a U.S.-based company offering various types of plants, announced the launch of its new houseplant line. This new range includes mature-sized plants designed for home décor.

(Source: https://lgrmag.com/news/monrovia-introduces-high-impact-houseplant-collection/)

Top Companies Market Share in Indoor Plant Industry: (In no particular order of Rank)

• Costa Farms
• The Sill
• 1-800-Flowers.com
• Bloomscape
• UrbanStems
• Terrain
• Plantshed
• ProFlowers
• PlantX
• Léon & George
• FTD
• The Bouqs Co.
• Confidential Data
• Access The Paid Version
• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of Indoor Plants

Which Region Dominates the Indoor Plants Market in 2024?

According to Cognitive Market Research, North America dominated the market in 2024 and accounted for around 40% of the global revenue. North America's dominance in the Indoor Plants Market can be attributed to several factors. Firstly, the region has a strong culture of indoor gardening and horticulture, with many households and businesses incorporating indoor plants for aesthetic and health benefits. This cultural inclination has created a steady demand for indoor plants across the region. Additionally, the region's favorable climatic conditions in some areas have led to the growth of a diverse range of indoor plants, further boosting the market. Lastly, the increasing awareness about the benefits of indoor plants for air purification, stress reduction, and overall well-being has also contributed to the market's growth in North America.

Which Region is Expanding at the Fastest CAGR?

Asia Pacific's rapid growth in the Indoor Plants Market is driven by several key factors. Firstly, the region has a large and rapidly urbanizing population, leading to an increase in demand for indoor plants among urban dwellers seeking to bring greenery into their homes and offices. Moreover, the region's diverse climatic conditions support the cultivation of a wide range of indoor plants, catering to varying consumer preferences. Lastly, government initiatives promoting green living and sustainable practices have also contributed to the market's growth in Asia Pacific.

The current report Scope analyzes Indoor Plant Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Indoor Plant Market

According to Cognitive Market Research, the global Indoor Plants market size was estimated at USD 16514.2 Million out of which North America held the major market of more than 40% of the global revenue with a market size of USD 6605.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.2% from 2024 to 2031. In North America, the Indoor Plants market demonstrates a robust growth trajectory, driven by factors such as increasing awareness about the benefits of indoor plants for air purification, aesthetics, and mental well-being. The region boasts a diverse range of indoor plant species suited to various environmental conditions, catering to the preferences of both residential and commercial consumers. Segmentation analysis reveals a thriving market across different segments, including shade-loving plants, low light plants, and high light plants, each catering to specific lighting conditions prevalent in indoor settings. In conclusion, North America presents a promising landscape for the Indoor Plants market, characterized by diverse offerings, growing consumer awareness, and evolving distribution channels.

• According to Cognitive Market Research, the US had a major share in the Indoor Plants market with a market size of USD 5211.88million in 2024 and is projected to grow at a CAGR of 5.0%during the forecast period. The demand is amplified by the nation's growing consumer awareness, and evolving distribution channels propel consistent growth. 
• The Canada Indoor Plants market had a market share of USD 792.68million in 2024 and is projected to grow at a CAGR of 6.0%during the forecast period. Canada's diverse offerings, growing consumer awareness to increased usage of Indoor Plants.
• The Mexico Indoor Plants market is projected to witness growth at a CAGR of 5.7%during the forecast period with a market size of USD 601.12million in 2024.

Europe Indoor Plant Market

According to Cognitive Market Research, the global Indoor Plants market size was estimated at USD 16514.2 Million out of which Europe market of more than 30% of the global revenue with a market size of USD 4954.26 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.5%from 2024 to 2031.In Europe, the Indoor Plants market experiences steady growth, driven by a combination of factors such as the increasing focus on sustainable living, urbanization, and the growing awareness of the benefits of indoor greenery. Regional analysis indicates a flourishing market across various European countries, with a diverse range of indoor plant species catering to different climatic conditions and consumer preferences. Segmentation analysis reveals a wide array of indoor plant types available in the European market, including shade-loving plants, low light plants, and high light plants, tailored to meet the varying lighting conditions prevalent in indoor environments. In conclusion, Europe presents a promising market for Indoor Plants, characterized by a growing consumer base, diverse product offerings, and evolving distribution channels.

• The United Kingdom Indoor Plants market had a market share of USD 832.32million in 2024 and is projected to grow at a CAGR of 6.3%during the forecast period. In the UK, Indoor Plants sales witness an upswing due to the nation's increasing focus on sustainable living, urbanization, and the growing awareness of the benefits of indoor greenery.
• The France Indoor Plants market is projected to witness growth at a CAGR of 4.7%during the forecast period with a market size of USD 455.79million in 2024.
• According to Cognitive Market Research, the Germany Indoor Plants market size was valued at USD 980.94million in 2024 and is projected to grow at a CAGR of 5.7%during the forecast period. In Germany, Indoor Plants sales surge due to the nation's the growing awareness of the benefits of indoor greenery. 
• The Italy Indoor Plants market is projected to witness growth at a CAGR of 4.9%during the forecast period with a market size of USD 426.07million in 2024.
• The Russia Indoor Plants market is projected to witness growth at a CAGR of 4.5%during the forecast period with a market size of USD 767.91million in 2024.
• The Spain Indoor Plants market is projected to witness growth at a CAGR of 4.6%during the forecast period with a market size of USD 406.25million in 2024.
• The Luxembourg Indoor Plants market is projected to witness growth at a CAGR of 5.6%during the forecast period with a market size of USD 153.58million in 2024.
• The Portugal Indoor Plants market is projected to witness growth at a CAGR of 5.3%during the forecast period with a market size of USD 104.04million in 2024.
• The Greece Indoor Plants market is projected to witness growth at a CAGR of 5.8%during the forecast period with a market size of USD 59.45million in 2024.
• Rest of Europe Indoor Plants market is projected to witness growth at a CAGR of 4.2%during the forecast period with a market size of USD 767.91million in 2024.

Asia Pacific Indoor Plant Market

According to Cognitive Market Research, the global Indoor Plants market size was estimated at USD 16514.2 Million out of which Asia Pacific held the market ofaround23% of the global revenue with a market size of USD 825.71 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.4%from 2024 to 2031.In the Asia Pacific region, the Indoor Plants market is experiencing robust growth driven by several factors. Regional analysis indicates a surge in demand across various countries due to factors such as rapid urbanization, increasing disposable income, and growing awareness of the health and wellness benefits associated with indoor greenery. Segmentation analysis reveals a diverse range of indoor plant varieties available in the market, catering to different preferences and climatic conditions prevalent in the region. In conclusion, the Asia Pacific Indoor Plants market presents lucrative opportunities for growth and expansion, fuelled by increasing urbanization, rising consumer awareness, and a growing focus on sustainability.

• According to Cognitive Market Research, the China Indoor Plants market size was valued at USD 1709.22million in 2024 and is projected to grow at a CAGR of 8.5%during the forecast period. Indoor Plants sales surge in China due to the nation's increasing urbanization, rising consumer awareness, and a growing focus on sustainability.
• The Japan Indoor Plants market is projected to witness growth at a CAGR of 7.5%during the forecast period with a market size of USD 524.16million in 2024.
• The India Indoor Plants market had a market share of USD 455.79million in 2024 and is projected to grow at a CAGR of 10.8%during the forecast period. The demand is augmented by India's rising consumer awareness, and a growing focus on sustainability.
• The South Korea Indoor Plants market is projected to witness growth at a CAGR of 8.1%during the forecast period with a market size of USD 379.83million in 2024.
• The Australia Indoor Plants market is projected to witness growth at a CAGR of 8.7%during the forecast period with a market size of USD 197.51million in 2024.
• The South East Asia Indoor Plants market is projected to witness growth at a CAGR of 10.0%during the forecast period with a market size of USD 262.08million in 2024.
• The Rest of Asia Pacific Indoor Plants market is projected to witness growth at a CAGR of 8.8%during the forecast period with a market size of USD 269.68million in 2024.

 

South America Indoor Plant Market

According to Cognitive Market Research, the global Indoor Plants market size was estimated at USD 16514.2 Million out of which Latin America market of more than 5% of the global revenue with a market size of USD 825.71 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.4% from 2024 to 2031.In the Latin America region, the Indoor Plants market showcases promising growth prospects driven by various factors. Regional analysis indicates a growing demand for indoor plants across countries like Brazil, Mexico, and Colombia, fuelled by factors such as urbanization, increasing disposable income, and a growing focus on health and wellness. Segmentation analysis reveals a diverse range of indoor plant varieties available in the market, catering to different climatic conditions and consumer preferences prevalent in the region. In conclusion, the Latin America Indoor Plants market presents significant opportunities for growth and development, driven by factors such as increasing urbanization, rising consumer awareness, and a growing emphasis on sustainability.

• According to Cognitive Market Research, the Brazil Indoor Plants market size was valued at USD 353.40million in 2024 and is projected to grow at a CAGR of 7.0%during the forecast period. Indoor Plants sales flourish in Brazil due to the nation's increasing disposable income, and a growing focus on health and wellness.
• The Argentina Indoor Plants market had a market share of USD 138.72million in 2024 and is projected to grow at a CAGR of 7.3%during the forecast period. The demand is augmented by Argentina's rising consumer awareness, and a growing emphasis on sustainability.
• The Colombia Indoor Plants market is projected to witness growth at a CAGR of 6.2%during the forecast period with a market size of USD 73.49million in 2024.
• The Peru Indoor Plants market is projected to witness growth at a CAGR of 6.6%during the forecast period with a market size of USD 67.71million in 2024.
• The Chile Indoor Plants market is projected to witness growth at a CAGR of 6.7%during the forecast period with a market size of USD 59.45million in 2024.
• The Rest of Latin America Indoor Plants market is projected to witness growth at a CAGR of 5.5%during the forecast period with a market size of USD 132.94million in 2024.

 

Middle East Indoor Plant Market

According to Cognitive Market Research, the global Indoor Plants market size was estimated at USD 16514.2 Million out of which Middle East and Africa held the major market ofaround 2% of the global revenue with a market size of USD 330.28 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.7%from 2024 to 2031.In the Middle East and Africa (MEA) region, the Indoor Plants market exhibits unique characteristics shaped by regional factors and consumer preferences. Regional analysis indicates a growing interest in indoor plants across countries like the United Arab Emirates, South Africa, and Saudi Arabia, driven by factors such as increasing urbanization, rising awareness about the benefits of indoor greenery, and a desire for sustainable living. Segmentation analysis reveals a diverse range of indoor plant varieties available in the market, catering to different climate conditions and cultural preferences prevalent in the region. In conclusion, the Middle East and Africa Indoor Plants market present significant opportunities for growth and development, driven by factors such as increasing urbanization, rising consumer awareness, and a growing emphasis on environmental sustainability.

• According to Cognitive Market Research, the GCC Countries Indoor Plants market size was valued at USD 141.36million in 2024 and is projected to grow at a CAGR of 7.5%during the forecast period. Indoor Plants sales flourish in the GCC Countries due to the region's rising consumer awareness, and a growing emphasis on environmental sustainability.
• The Egypt Indoor Plants market is projected to witness growth at a CAGR of 7.0%during the forecast period with a market size of USD 34.68million in 2024.
• The South Africa Indoor Plants market is projected to witness growth at a CAGR of 7.7%during the forecast period with a market size of USD 52.18million in 2024.Indoor Plants sales flourish in the South Africa due to the region's rising awareness about the benefits of indoor greenery, and a desire for sustainable living.
• The Turkey Indoor Plants market is projected to witness growth at a CAGR of 6.2%during the forecast period with a market size of USD 28.40million in 2024.
• The Nigeria Indoor Plants market is projected to witness growth at a CAGR of 5.8%during the forecast period with a market size of USD 34.68million in 2024.
• The Rest of MEA Indoor Plants market is projected to witness growth at a CAGR of 5.7%during the forecast period with a market size of USD 38.97million in 2024.

Indoor Plant Market Analysis

Indoor Plants  Type Segment Analysis

According to Cognitive Market Research, shade-loving plants emerge as the dominating category due to their versatility and adaptability to various indoor environments. These plants thrive in low-light conditions, making them suitable for areas with limited natural sunlight, such as offices, hallways, and bathrooms. Shade-loving plants include popular varieties like pothos, snake plants, and peace lilies, which require minimal maintenance and are known for their air-purifying properties. The dominance of shade-loving plants is attributed to their ability to survive in environments where other plant species may struggle, thus making them a preferred choice for indoor spaces with subdued lighting conditions.

Low-light plants represent the fastest-growing category in the Indoor Plants market, driven by the increasing demand for greenery in urban living spaces and the rise of indoor gardening trends. Low-light plants are characterized by their resilience in dimly lit areas and their ability to thrive without direct sunlight exposure. This category includes ferns, spider plants, and ZZ plants, which have gained popularity among urban dwellers seeking to bring nature indoors. The rapid growth of low-light plants can be attributed to their ease of care, aesthetic appeal, and suitability for modern lifestyles characterized by limited outdoor space and time constraints. As consumers increasingly prioritize indoor plant decor and wellness benefits, the demand for low-light plants is expected to continue growing in the foreseeable future.

• Shade-Loving Plants
• Low Light Plants
• High Light Plants
• Others

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Indoor Plant Industry. Request a Free Sample PDF!

Indoor Plants  Application Segment Analysis

According to Cognitive Market Research, the dominating category is landscape decoration. Indoor plants are widely sought after for their ability to enhance the aesthetic appeal of indoor spaces, making them a popular choice for interior decor. With a diverse range of foliage colors, textures, and sizes, indoor plants offer versatility in designing visually pleasing landscapes within homes, offices, hotels, and other indoor environments. The dominance of landscape decoration is driven by the growing trend of biophilic design, which integrates natural elements into interior spaces to create harmonious and inviting environments. Additionally, indoor plants serve as focal points, adding character and warmth to interior settings while promoting a sense of tranquility and well-being.

The fastest-growing category in the Indoor Plants market is oxygen-releasing plants. These plants are prized for their ability to purify indoor air by absorbing harmful pollutants and releasing oxygen through the process of photosynthesis. With increasing awareness of indoor air quality issues and the health benefits associated with clean air, there is a rising demand for oxygen-releasing plants among consumers seeking to improve the air quality in their living and working environments. This category includes popular species such as peace lilies, spider plants, and snake plants, known for their air-purifying properties and low maintenance requirements. The rapid growth of oxygen-releasing plants underscores the growing emphasis on indoor environmental health and the integration of green solutions to address indoor air pollution concerns.

• Absorb Harmful Gases
• Oxygen Releasing
• Landscape Decoration

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Indoor Plant End Use Segment Analysis

According to Cognitive Market Research, the dominating category is household use. Indoor plants are extensively utilized by homeowners to enhance the ambiance and aesthetics of their living spaces. They serve as natural decor elements, bringing a touch of greenery indoors and creating a soothing and inviting atmosphere. With an increasing focus on wellness and biophilic design trends, more households are incorporating indoor plants into their interior spaces to promote relaxation, improve air quality, and connect with nature. The dominance of household use is driven by the growing desire for sustainable and eco-friendly lifestyles, where indoor plants offer an accessible and cost-effective way to bring the benefits of nature indoors.

The fastest-growing category in the Indoor Plants market is commercial use. Businesses across various industries, including offices, hotels, restaurants, and retail establishments, are increasingly recognizing the value of indoor plants in enhancing the customer experience, boosting employee productivity, and creating visually appealing environments. Indoor plants are being integrated into commercial spaces as part of interior design strategies aimed at creating welcoming and aesthetically pleasing atmospheres that reflect the company's brand identity and values. The rapid growth of commercial use is fuelled by the rising demand for biophilic design solutions and the growing awareness of the positive impact of indoor plants on customer satisfaction, employee well-being, and overall business success.

• Household
• Commercial
• Others

Indoor Plant Distribution Channel Segment Analysis

According to Cognitive Market Research, the dominating category is offline distribution channels. Despite the growing popularity of online shopping, offline channels such as brick-and-mortar stores, nurseries, garden centers, and home improvement stores remain the primary sources for purchasing indoor plants. Customers prefer offline channels for various reasons, including the opportunity to physically inspect and select plants, receive expert advice from knowledgeable staff, and ensure the quality and health of the plants before purchase. Additionally, offline channels offer immediate gratification, allowing customers to take their chosen plants home immediately rather than waiting for delivery.

The fastest-growing category in the Indoor Plants market is online distribution channels. With the increasing digitization of retail and the growing convenience of e-commerce platforms, online channels are experiencing rapid growth in the sale of indoor plants. Online platforms provide customers with a wide selection of indoor plants, often sourced from various suppliers and regions, along with detailed product descriptions and customer reviews. The convenience of browsing and purchasing indoor plants online, coupled with the availability of doorstep delivery services, appeals to busy consumers seeking hassle-free shopping experiences.

• Online
• Offline

Indoor Plant Price Range Segment Analysis

• High
• Medium
• Low

Author's Detail

Kalyani Raje

Senior Research Analyst at Cognitive Market Research

LinkedIn

Profile

An optimistic Senior Research Analyst with years of experience in competitive assessment and business consulting. A seasoned professional and subject-matter expert (SME) in the Automobile & Transportation vertical.

Author's Conclusion