Mochi Market Report 2025 (Global Edition)

Global Mochi Market Report 2025 Market Size Split by Shape (Strip Mochi, Spherical Mochi, Others), by Distribution Channel (Online Sales, Supermarket, Retails, Others), by Price Range (High, Mid, Low)...

Mochi Market Report Description

We have various report editions of Mochi Market, hence please contact our sales team and author directly to obtain/purchase a desired Edition eg, Global Edition, Regional Edition, Country Specific Report Edition, Company Profiles, Forecast Edition, etc. Request for your Free Sample PDF/Online Access.

Mochi Market Insights Video

Competitive Landscape of the Mochi Market

Innovation, flavor diversity, and a focus on quality remain pivotal in this competitive landscape. As consumer preferences evolve and global palates expand, Mochi market players strive to differentiate themselves through creative flavors, sustainable practices, and appealing packaging, ensuring a vibrant and competitive market for Mochi products worldwide.

Mochi Industry News

• September 2022: Mochidoki has unveiled an innovative packaging solution that will bring their top-quality mochi ice cream to customers. Every package features a clear image of the delightful mochi ice cream inside and a description of its delectable flavor.

(Source: www.dairyprocessing.com/articles/970-mochidoki-debuts-packaging-for-upcoming-retail-launch?)

• March 2023: My/Mochi, the dominant producer and market leader of mochi ice cream, is fully committed to completely controlling the 'mochi mania' phenomenon.

(Source: www.prnewswire.com/news-releases/mymochi-doubles-down-on-innovation-in-2023-introducing-new-mochi-ice-cream-flavors-and-expanding-into-new-categories-301761449.html)

Top Companies Market Share in Mochi Industry: (In no particular order of Rank)

• Three Squirrels
• Haoxiangni
• Bamboo House
• Royal Family Mochi Tourist Factory
• Yuki&Love
• Mikawaya
• My/Mochi 
• Others
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

In terms of revenue, the Asia Pacific Mochi Market share was 42% of the total market

According to Cognitive Market Research, Asia Pacific is the largest Mochi market, accounting for a significant 42% share. This region's love for traditional delicacies, coupled with the cultural significance of Mochi in countries like Japan, China, South Korea, and Southeast Asian nations, fuels the market's growth.Japan emerges as the dominant country in the Mochi market. Japan's rich culinary heritage and Mochi's integral role in its culture position it as a key player. Japanese Mochi, renowned for its soft, chewy texture and diverse flavors, captures tradition's essence while embracing innovation. The country's meticulous craftsmanship, diverse flavor offerings, and continuous innovation in Mochi production techniques contribute to its dominance. Additionally, Japan's strong food export industry ensures the global reach of its premium Mochi products, further solidifying its position as the leading player in the Mochi market within the Asia Pacific region.

North America is witnessing a remarkable surge in the Mochi market, growing at a rapid pace with a significant 26% market share. This growth can be attributed to North American consumers' increasing multiculturalism and culinary curiosity. With its unique texture and diverse flavors, Mochi has captured the attention of food enthusiasts and those seeking exotic delicacies.While the Mochi market in North America is witnessing rapid growth, the United States emerges as the dominant country in this region. The diverse food culture in the U.S. and a large population of food enthusiasts open to trying new flavors and experiences provide a fertile ground for Mochi's expansion. Additionally, American consumers appreciate inventive and bold flavors, driving Mochi producers to experiment with unique fillings and coatings.

The current report Scope analyzes Mochi Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Mochi Market

According to Cognitive Market Research, North America is witnessing a remarkable surge in the Mochi market, growing at a rapid pace with a significant 26% market share. This growth can be attributed to North American consumers' increasing multiculturalism and culinary curiosity. With its unique texture and diverse flavors, Mochi has captured the attention of food enthusiasts and those seeking exotic delicacies.While the Mochi market in North America is witnessing rapid growth, the United States emerges as the dominant country in this region. The diverse food culture in the U.S. and a large population of food enthusiasts open to trying new flavors and experiences provide a fertile ground for Mochi's expansion. Additionally, American consumers appreciate inventive and bold flavors, driving Mochi producers to experiment with unique fillings and coatings. The robust distribution networks and the presence of several Mochi specialty stores in the U.S. further solidify its position as the leading player in the North American Mochi market.

Europe Mochi Market

According to Cognitive Market Research, in Europe, a delightful culinary revolution is taking place, captivating consumers' taste buds across the continent. With a market share of 24%, Mochi has carved out a niche in the European culinary landscape, offering a fusion of Japanese tradition and European innovation. This chewy, delectable rice cake has gained immense popularity among diverse demographics, from adventurous food enthusiasts to health-conscious consumers seeking gluten-free and vegan alternatives. Europe's Mochi market, with its 24% market share, signifies a growing appreciation for culinary diversity and innovation. As local producers and international brands continue introducing novel flavors and expanding their distribution networks, the European Mochi market is poised for further expansion, promising a delectable future for Mochi enthusiasts across the continent.

Asia Pacific Mochi Market

According to Cognitive Market Research, Asia Pacific is the largest Mochi market, accounting for a significant 42% share. This region's love for traditional delicacies, coupled with the cultural significance of Mochi in countries like Japan, China, South Korea, and Southeast Asian nations, fuels the market's growth. Japan emerges as the dominant country in the Mochi market. Japan's rich culinary heritage and Mochi's integral role in its culture position it as a key player. Japanese Mochi, renowned for its soft, chewy texture and diverse flavors, captures the essence of tradition while also embracing innovation. The country's meticulous craftsmanship, diverse flavor offerings, and continuous innovation in Mochi production techniques contribute to its dominance. Additionally, Japan's strong food export industry ensures the global reach of its premium Mochi products, further solidifying its position as the leading player in the Mochi market within the Asia Pacific region.

South America Mochi Market

According to Cognitive Market Research, Latin America, a flavorful fusion of cultures and culinary traditions has given rise to a unique gastronomic experience. With a market share of 5%, Mochi has found its niche in this vibrant region, enriching the local dessert landscape with its chewy, delectable allure. Latin America, known for its rich variety of sweets and desserts, has warmly welcomed Mochi, integrating it into the tapestry of its culinary offerings.Latin America's Mochi market, with its 5% market share, embodies the region's passion for culinary creativity. As Mochi continues to weave itself into the diverse fabric of Latin American cuisine, it adds a new dimension to the dessert offerings, promising a sweet and exciting journey for dessert enthusiasts throughout the region.

Middle East Mochi Market

According to Cognitive Market Research, Middle East and Africa, the Mochi market has carved out a niche, contributing significantly with a 3.00% market share. Mochi, the delightful Japanese confection, has found its way into the hearts of consumers in this region, captivating taste buds with its chewy texture and diverse flavors. The Middle East, known for its sweet tooth and penchant for unique delicacies, has embraced Mochi as a delightful dessert option, often enjoyed during festive occasions and celebrations.In conclusion, the Middle East and Africa's Mochi market, constituting 3.00% of the total market share, reflects the region's openness to global culinary influences. Mochi's integration into the dessert landscape showcases the diverse and evolving palate of consumers, making it a symbol of cultural exchange and culinary innovation in this vibrant market.

Mochi Market Analysis

Mochi Market Type Segment Analysis

According to Cognitive Market Research, strip mochi stands out as the dominant category. Its popularity can be attributed to its versatility and convenience. Strip mochi, often cut into smaller rectangular pieces, is a preferred choice for consumers due to its ease of consumption and handling. The elongated shape allows for various fillings, flavors, and toppings to be added, making it a favorite among those who enjoy experimenting with different taste combinations. Additionally, strip mochi is commonly used in traditional Japanese desserts and is widely available in both traditional and modern retail outlets. 

Spherical mochi emerges as the fastest-growing category in the Mochi market due to its appeal among consumers seeking an authentic and traditional mochi experience. Spherical mochi encapsulates the essence of traditional Japanese confectionery, offering a delightfully chewy texture and often filled with sweet fillings like red bean paste or ice cream. This classic form of mochi has gained significant traction in its home country and internationally, appealing to food enthusiasts looking for an authentic taste of Japanese cuisine. 

• Strip Mochi
• Spherical Mochi
• Others

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Mochi Industry. Request a Free Sample PDF!

Mochi Market Application Segment Analysis

Supermarkets emerge as the dominant distribution channel. The convenience, variety, and accessibility supermarkets offer play a pivotal role in their dominance. Supermarkets provide a one-stop shopping experience, allowing customers to find an extensive range of mochi brands, flavors, and types under a single roof. This diverse selection caters to a wide customer base, from those seeking traditional mochi to those interested in innovative and exotic flavors. Supermarkets also often feature dedicated sections for international and ethnic foods, where mochi holds a prominent place.

According to Cognitive Market Research, online sales represent the fastest-growing distribution channel in the Mochi market. Customers' access to mochi items has changed as a result of the emergence of e-commerce platforms and their growing preference for online purchasing. Online sales offer the convenience of browsing through a wide array of mochi options from various brands without the constraints of physical location. This channel appeals to tech-savvy consumers seeking specialized or unique mochi varieties that might not be readily available in local stores. Furthermore, the ease of home delivery and the option for international shipping enable consumers worldwide to indulge in authentic Japanese mochi experience.

• Online Sales
• Supermarket
• Retails
• Others

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Mochi Price Range Segment Analysis

• High
• Mid
• Low

Mochi Flavor Segment Analysis

• Fruity
• Chocolate
• Red bean
• Vanilla
• Others

Author's Detail

Nisha Deore

Research Analyst at Cognitive Market Research

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I am a well-organized, conscientious, and professional Research Analyst with two plus years of experience. In my current role, I conduct in-depth secondary research, data mining, competitive analysis, DRO's, PR, and Collateral writing. Whilst I enjoy working as part of a team, researching information, analyzing data, and producing results that help my organization to achieve its commercial and financial objectives.

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