Online Children Apparel Market Report 2025 (Global Edition)

Global Online Children Apparel Market Report 2025 Market Size Split by Product (Formal, Casual, Semi-formal), by Age Group (Below 5 years, 5-10 years, Above 10 years), by End user (Boys, Girls)

Online Children Apparel Market Report Description

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Competitive Analysis of the Online Children's Apparel  Market

The key market players in the  Alibaba Group Holding Ltd., Amazon.com Inc., Arvind Fashions Ltd., Balabala, Benetton Group Srl, Carters Inc., Cotton On Group, Dolce and Gabbana Srl, eBay Inc., Farfetch Ltd., Gildan Activewear Inc., Levi Strauss and Co., Mothercare IN Ltd., OTB Spa, Pentland Group, Ralph Lauren Corp., The Gap Inc., The Walt Disney Co., TINYCOTTONS SL, and Walmart Inc. among others.

Industry News

June 2021

• The Row launches its first gender-neutral kid's line of clothing 

Mary Kate and Ashey Olsen’s luxury brand launches The Row, known for its minimal style pieces. The brand's first children's collection is the capsule collection which is the gender-neutral collection. Moreover, the new category would feature gender-neutral wardrobe choices for kids aged between 4-14 years. The designs are absolutely devoid of zippers, buttons, laces, and other details, in an attempt to make them comfortable and gender-fluid, and the color palette also includes shades of blue, pink, orange, and green.

Top Companies Market Share in Online Children Apparel Industry: (In no particular order of Rank)

• Carters
• JoynCleon
• H&M
• JACADI
• GAP
• Gymboree
• OKAIDI
• Catimini
• BOBDOG
• Nike
• Benetton
• Mothercare
• Name it
• Nishimatsuya
• Les Enphants
• Oshkosh
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of Online Children Apparel

Asia Pacific accounts for the largest share of the online apparel market.

Asia Pacific is expected to maintain dominant kids apparel market share during the forecast period owing to the growing infant population, increasing disposable income, and improved childcare in rural and urban areas, especially in developing countries, such as India and China. Consumer spending on children's clothing and footwear in Asia is expected to increase due to robust economic growth and rising household incomes. For instance, in July 2021, Nesavu launched a new designer kids ethnic apparel store in Coimbatore, India.

The North American market is also expected to grow significantly in the coming years. Due to Working-class parents in the U.S. are becoming more concerned about the safety and health of their infants, leading to a surge in the labor force and an increase in dual-income households. Recently, rising temperatures in the region have prompted parents to purchase high-quality baby clothing products that provide comfort and safety for their babies. Moreover, demand for these products usually increases during festivals and events where many children participate in programs, such as Halloween, cosplay, and school talent shows. These factors are driving the market growth in this region
 

The current report Scope analyzes Online Children Apparel Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

Online Children Apparel Market Analysis

The casual segment holds the largest share of the market 

Compared to product segmentation, the Casual segment dominates the market and is likely to retain its position in the forecast period. The growing preference for clothes that are light, comfortable, and easy to wear all day will also contribute to the segment's growth. Since children have sensitive skin they're more prone to rashes, itching, inflammation, and skin allergies. Additionally, Parents choose children's clothes that are made of skin-friendly fabrics to prevent skin irritation. Moreover, the materials used in children's clothing should be soft and light to provide maximum comfort for children. These factors will boost the sales of casual clothing.

• Formal
• Casual
• Semi-formal

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Online Children Apparel Industry. Request a Free Sample PDF!

Kids' preference for stylish and trendy clothes is expected to boost the online children's apparel market

Compared to the age group of children, the above 10 years segment dominates the market. Due to increasing preference for branded clothes and the growing trends of parents and kids wearing identical clothes may surge demand. Moreover, the customization of clothes and the increase in the use of trendy and fashionable wear have boosted the market. Furthermore, rising demand for accessories along with clothing has boosted the market.

• Below 5 years
• 5-10 years
• Above 10 years
   

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Online Children Apparel End user Segment Analysis

The boy's segment is expected to dominate the market share of the online apparel market

The boy's segment is expected to dominate the market as the number of boys born in the last few decades is more than that of girls across the world. According to the World Bank, the global sex ratio at birth was 106 male births per 100 female births in 2021. Manufacturers are launching new products to boost their sales of boy's clothing. For instance, in July 2022, Airwalk ventured into the boy's clothing section by launching a new, extensive range of boys' apparel at JCPenney. However, the availability of a wide variety of clothes for baby girls including dresses, skirts, and tops is projected to rise in the coming years, thus boosting the market share. 

• Boys
• Girls
   

• Boys
• Girls

Author's Detail

Vinayak Bali

Senior Research Analyst at Cognitive Market Research

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Catering to tailored needs of clients in Consulting, Business Intelligence, Market Research, Forecasting, Matrix-Modelling, Data Analytics, Competitive Intelligence, Primary research and Consumer Insights.

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